Kit Kat: Free No-WiFi Zone

To help people ‘take a break’ from online connectivity, chocolate brand Kit Kat created a ‘Free No WiFi Zone’—a bench that blocks off WiFi signals. Created with the help of ad agency JWT Amsterdam, this outdoor advertising campaign by Kit Kat aims to ‘disconnect’ people from their emails, Facebook updates, hashtags and likes. Instead, people […]

TGI Fridays Unveils New Taste & Share Menu

TGI Fridays Unveils New Taste & Share Menu

Fridays is introducing its new Taste & Share menu featuring seven perfectly-sized, lower-priced selections that are great for splitting with friends and trying a bit of everything. Of course, the exciting flavor combinations are hardly limited to the kitchen. Fridays is also stocking its bar with a new selection of regional craft beers and three […]

Game On: Pizza Hut Launches First-Ever Ordering App On Xbox Live

The video game industry has a history of introducing dynamic duos. Now comes another: Xbox and Pizza Hut. The two category giants have joined forces to launch a first-of-its-kind ordering app that allows users to purchase physical goods straight from the Xbox 360 video game and entertainment system from Microsoft. This is not just any […]

The Cornetto Lick Challenge

Cornetto is challenging ice cream fans to put their tongues to the test in the world’s first-ever online licking competition. Battle of the tongues The Cornetto Lick Challenge gives fans the chance to take on actor Nick Afanasiev, who is famed for his licking feats with his 8.9cm tongue. Challengers need to have a webcam […]

B&B Studio Designs Incredible! Pasta Sauce

B&B Studio Designs Incredible! Pasta Sauce

B&B Studio has worked on the naming, design and launch of a new pasta sauce range Incredible! for soupmaker Yorkshire Provender. The consultancy was approached in January with an idea to “shake up the market,” said B&B Studio creative partner Kerry Bolt who added, “We were keen to create a whole new brand for them.” […]

Camden’s First Farmers’ Market

Camden’s First Farmers’ Market

For the first time there will be a regular Farmers’ Market in Middle Yard Camden Lock every other Friday running from 10am to 6:30pm. Launching on Friday 26th April 2013 visitors will be able to watch live recipe demonstrations to inspire even the weariest of post working week cooks and start their weekend by stocking […]

Brooke Shields Unveils TruAge Campaign at Morinda Leadership Conference

Brooke Shields Unveils TruAge Campaign at Morinda Leadership Conference

Morinda executives surprised an audience of more than 3,700 international independent sales consultants last week, at the company’s annual International Leadership Conference, with an on stage appearance by actress Brooke Shields . Shields attended the meeting to launch Morinda’s international TruAge campaign that focuses on the importance of knowing your body’s “true age” in order […]

India: The Future Of The Food Industry

India is the new hotspot for sourcing food ingredients and Fi India is creating the driving change in one of the world's most successful economies.

India: The Future Of The Food Industry

India is the 2nd largest population in the world, has the 3rd largest economy and ranks 2nd in the world in terms of agricultural production. It is no wonder that India is fast becoming an essential player in the global food ingredients market. AC Nielsen has named India as a hotspot for food manufacturers, food […]