Billy Zane Helps Launch KFC’s New Menu Item as the Brand’s Latest Celebrity Colonel

Billy Zane Helps Launch KFC’s New Menu Item as the Brand’s Latest Celebrity Colonel

Billy Zane, known for his iconic roles in Titanic and Zoolander, is stepping into Colonel Sanders‘ iconic white suit. Actually, the suit is gold this time around to match the new menu item KFC is launching: Georgia Gold Chicken. Zane follows in the footsteps of previous KFC celebrity colonels George Hamilton, Rob Riggle and Vincent […]

Tostitos’ New Party Bag Knows When You’ve Been Drinking and Will Even Call You an Uber

Tostitos’ New Party Bag Knows When You’ve Been Drinking and Will Even Call You an Uber

Doritos might have crashed out of the Super Bowl after a decade of fun ads, but Frito-Lay still has a few party tricks up its sleeve for this year’s big game. The chip maker’s Tostitos brand has made a limited-edition “Party Safe” bag that can tell when you’ve been drinking, and will help you get […]

McDonald’s Celebrates Aussie Farmers with New Integrated Big Mac Campaign

McDonald’s Celebrates Aussie Farmers with New Integrated Big Mac Campaign

During Australia Day in 2017, via an integrated campaign from DDB Sydney, Eleven, OMD and VML Australia, McDonald’s (Macca’s) is showing consumers just how Aussie the iconic Big Mac is. The campaign idea, developed by DDB Sydney, aims to flip perceptions upside down, literally, by encouraging consumers to turn their favourite burger upside down the ‘Aussie […]

The 19th FAB Awards Unveil their Jury Chairs for the Judging Sessions

The 19th FAB Awards Unveil their Jury Chairs for the Judging Sessions

The FAB Awards – International Food and Beverage Creative and Effectiveness Awards – are pleased to announce the Jury Chairs for the 19th edition of the awards. The international awards programme that is focused entirely on work done for Food and Beverage brands, will be held on May 25, 2017 in London. The awards, supported […]

Bensimon Byrne Predicts NFL Games for SVEDKA Vodka with Celery-Precision

Bensimon Byrne Predicts NFL Games for SVEDKA Vodka with Celery-Precision

SVEDKA Vodka has a loyal fan base that loves American Football almost as much as they love their cocktails. So together with its agency Bensimon Byrne, SVEDKA set out to steal some football-spotlight. Continuing with its irreverent humour (from past ​Halloween campaigns – Printable Costumes and First World Horrors​), SVEDKA takes aim at the most […]

Newby Teas Unveil New Look for its ‘From the Heart’ Gift Box Set in Time for Valentine’s Day

Newby Teas Unveil New Look for its ‘From the Heart’ Gift Box Set in Time for Valentine’s Day

Newby Teas, the luxury tea company, has launched a redesigned ‘From the Heart’ gift box for Valentine’s Day 2017. Followers of the world’s leading luxury tea brand – will recognise the original design, but with a dramatic twist. The box has changed, but the tea remains the popular mix of ultra-luxury varieties. With a modern […]

Walkers Launches New Re-Sealable Sharing Pack Supported by UEFA Champions League Promotion

Walkers Launches New Re-Sealable Sharing Pack Supported by UEFA Champions League Promotion

Walkers, the number one savoury snacking brand, is launching a new re-sealable 175g Sharing Pack to give retailers even more opportunity to tap into the lucrative sharing segment which has grown by 15.9% in the last five years, plus an innovative on-pack promotion as part of its UEFA Champions League (UCL) sponsorship. Available in the […]

Droga5 Crushes it in New Campaign for Dixie

Droga5 Crushes it in New Campaign for Dixie

With its leak-resistant lid and super sturdy design, Dixie To Go cups are built for the millions of coffee drinking Americans who crush their mornings – from dad’s who serve up Michelin star PB&J’s for their kids, to mom’s who captain minivans full of toddler-sized scream machines. But more often than not, these feats of […]

Anheuser-Busch Announces Line Up For Super Bowl 51

Anheuser-Busch Announces Line Up For Super Bowl 51

Anheuser-Busch has officially announced its return as the exclusive category advertiser for the 2017 Super Bowl, marking its 28th consecutive year in the big game. The national brewer will feature four of its brands, bringing back last year’s advertisers Budweiser, Bud Light, Michelob ULTRA, and Super Bowl newcomer – Busch. Anheuser-Busch is scheduled to have […]

Greggs Trials Delivery Service in London and Newcastle

Greggs Trials Delivery Service in London and Newcastle

British high street bakers Greggs has begins testing a next day delivery service in London following early trials in Newcastle. Two small pockets of the City of London have been chosen for the new trial starting. They will deliver to any areas within a 0.4 mile radius of Greggs in Cheapside and Eastcheap – but […]