In kitchens across the country cheddar is a refrigerator staple, but according to new research from Mintel purchase of this traditional British cheese is crumbling. Indeed, in the three months to July 2015 82% of UK consumers had bought cheddar cheese, down from 87% in 2014. Just as purchase of this British favourite has fallen, […]
While the majority of the Black Friday frenzy has shoppers scrambling for discounts on electronics and clothing KitKat has cleverly weaved itself into the fold with a new ad which taps into the consumerism and exhaustive nature of the day. Created by J. Walter Thompson London, the new KitKat ad adopts one of the universal […]
To mark the nation’s favourite time for clinking, drinking and taking celebratory selfies, the UK’s leading drinks dispense provider, Brewfitt, has launched the #ChristmasCheers campaign. Ingenious in its simplicity, the #ChristmasCheers campaign is all about raising a virtual glass to your friends and relatives by sending them a picture and letting them know you are […]
Coca-Cola has shown enough confidence in its ‘Make Someone Happy’ marketing campaign that the drinks giant has decided to forego a new Christmas ad in favour of a festive spin on the highly successful themed named bottles. This Christmas Coke will use its customised bottles to encourage people to share a Coke with “Santa,” “Someone […]
Domino’s has released its ‘one touch’ payment system which enables consumers to order their favourite pizza via the app in the UK. Coinciding with the streamlining of its ordering process, the pizza chain will also run a competition in December enabling fans to win a physical one click order button – which pairs with the […]
How would you like to get paid for doing nothing except drink beer? If this sounds like your dream job, Carlsberg Singapore wants you. The Danish beer brand is currently hiring a beer taster as part of its ‘If Carlsberg Did…’ campaign. In return for sampling its brew, you’ll be handsomely compensated with a whooping […]
Following Taxi Studio’s successful redesign of Budgens’ fresh produce range earlier in 2015, the design agency were tasked to deliver Christmas packaging and POS to their 150 UK stores. Taxi were briefed to deliver packaging and POS that communicated a special, indulgent and luxurious taste experience across the retailer’s Christmas lines. Creative had to offer […]
LOUIS XIII Cognac, one of the most luxurious spirits in the world, announced an original film, starring actor John Malkovich, which envisions Earth one hundred years from now and will not be released until 2115. Directed by Robert Rodriguez “100 Years”, the movie you will never see, was inspired by the century of careful craftsmanship and […]
After more than 140 years of knowing a good party, Southern Comfort has a big announcement. No, it’s not a new flavour or a “luxury” limited edition label – it’s so much more. It’s a phenomenon, a lively bar call and an experience so revolutionary, it deserves its own place in the dictionary: SHOTTASoCo. So, […]
Heineken has extended its relationship with Adam & Eve/DDB by appointing the agency to handle the UK advertising for Amstel. There is no incumbent on the account, which has been dormant in recent years. Amstel has worked with agencies including Karmarama in the UK and 180 Amsterdam and StrawberryFrog globally in the past. Adam & […]