Coke Zero is turning to Conan O’Brien to add some pop to a March Madness campaign. O’Brien will appear in a spot Sunday during the NCAA tournament selection show on CBS. O’Brien’s Los Angeles-based show will be shot in Atlanta the first week of April just as the Final Four comes to town. Coke Zero […]
Vince Vaughn and Owen Wilson are taking on a dream internship this summer. They’re not the only ones. Miller Lite is partnering with 20th Century Fox’s summer comedy movie “The Internship,” which arrives in theaters everywhere June 7 and stars Vaughn and Wilson. Inspired by the film, Miller Lite is going to give four legal-drinking-age […]
Pizza Nova Take Out Ltd. announced that it has selected SAMY(SM) as their mobile marketing solution. SAMY, provided by MobileBits, is an award-winning, patent pending, mobile marketing and loyalty network that enables Pizza Nova to connect with mobile consumers in their local area through various touch points and help increase sales. “We want to meet […]
Carlsberg, one of the world's leading beer brands, has released its new online campaign, “Carlsberg puts friendship to the test”. The new online film has a twist to the tag line “That calls for a Carlsberg” through a real life, high drama set-up caught on hidden cameras.
Carlsberg puts friendship to the test by placing volunteers’ unsuspecting friends in the ultimate, dramatic and nerve-wracking situation. Receiving a call in the middle of the night by their best friend who finds himself in a sticky situation during a game of poker, they’re asked, “How far would they go for a friend?” Our chosen […]
Dunkin’ Donuts, America’s all-day, everyday stop for coffee and baked goods, today announced that Miami-based Zubi Advertising has been appointed as the new Hispanic marketing and advertising agency. Zubi will be responsible for creative, digital and social media, promotions, public relations, and other Hispanic campaigns for Dunkin’ Donuts. “Dunkin’ Donuts is committed to being the […]
Innocent launches a brand new multi-media campaign to encourage people to kick start the New Year with a healthy smoothie.
This January, innocent launches a new £1.1 million multimedia campaign focusing on their on-the-go smoothie range to assert the healthy role innocent smoothies play with 2 of your recommended 5-a-day squeezed into every bottle. Innocent enjoyed a very successful 2012, with their juice and smoothie ranges growing 42%, helping to secure an annual turnover of […]
Coca‑Cola is bringing back its much-loved iconic polar bears to our screens as part of a new integrated campaign. The 30-second TVC and supporting activity aims to encourage brand love and celebrate togetherness this winter. The content-rich campaign builds the light-hearted and fun tale of a family of polar bears through an initial 30-second TVC, […]
Historic birthday celebrated and embraced by millions around the world; sets stage for continued growth Bacardi Limited caps off the yearlong celebration of its 150th anniversary with the creation of a commemorative time capsule to symbolize the unity, passion and pioneering spirit of Bacardi—the Company, family and iconic rum brand. The time capsule acts as a […]
Rewarding responsible drivers with free drinks over the festive period! The popular Designated Driver campaign from Coca‑Cola Great Britain is back, helping reward responsible drivers with free drinks during the festive period. Now in its fifth successful year, the initiative offers consumers a buy-one-get-one free across Coca‑Cola, Diet Coke and Coke Zero during the festive period. This will be supported […]
Taco Cabana, a subsidiary of Fiesta Restaurant Group, and Dr Pepper recently launched a contest for college football fans where a grand prize winner will receive two tickets to the AT&T Cotton Bowl Classic at Cowboys Stadium in Arlington, Texas, including airfare and hotel accommodations. Fans can also enter to win daily and weekly prizes […]