YAZOO, the UK’s number one flavoured milk brand is launching a tempting new flavour; Choco-Hazelicious. Available now in four different formats, the deliciously nutty flavoured drink is set to refresh the category and drive sales. Committed to innovating flavoured milk, this is the third limited edition YAZOO has launched in the Last two years. Choc-Mint […]
Following a competitive pitch, Mercieca has been appointed to handle a fully integrated campaign for Lyons. The brief entails creative, PR, influencer and multi-channel advertising as the brand unveils a new look and portfolio of blends from March. Steeped in heritage, Lyons has been roasting coffee in the UK since 1904 and is a key […]
Weetabix, the UK’s number one breakfast cereal[1], has joined forces with Virgin Sport. Unveiling a new partnership with the ASICS London 10K and launching the Weetabix Protein Youth Challenge. Taking place on Sunday 5th July, the new youth running initiative will see children aged 7-14 years join the ASICS London 10K for the first time, […]
Chupa Chups, the global number one lollipop brand, is expanding its popular sugar free range with new Chupa Chups Good For You. Made with natural, premium quality stevia, the lollipops come in Strawberry, Orange and Cherry flavours and contain only natural colouring. Aimed at those who want to both treat their families and reduce sugar […]
Rich Products’ Baked range includes cookies, muffins, buns, shortbreads and pastries Indulgence is back – and Rich Products’ (Rich’s) innovative thaw-and-serve and bake-off range is perfectly placed to help retailers, foodservice professionals and OOH retailers satisfy the sweet-toothed cravings of the UK’s consumers. Created at Rich’s Andover facility – the newest and most advanced bakery […]
URBAN eat, the sandwich brand from Adelie Foods, will be putting the fun back into lunchtimes this summer with the launch of a limited edition special – the Coronation Chicken Sandwich. The iconic flavour, which was first invented for the Coronation banquet of Elizabeth II in 1953, is now a firm family favourite and a […]
Smint, the UK’s fastest growing sugar-free mint brand, is launching a new TV sponsorship to boost awareness and drive sales in Scotland in the run up to Hogmanay. Partnering with STV, which holds the Channel 3 licences for central and north Scotland, Smint will launch a series of 10” and 20” sponsorship credits between the […]
Perfetti Van Melle has introduced a range of £1 price-marked packs (PMPs) across its best-selling sharing bags to drive rate of sale and profits for retailers during the summer months. Available now in major wholesalers on special packs of Fruittella, Mentos and Klene, the price-marked grab bags offer retailers a fantastic, compelling offering in-store. PMPs […]
New research, commissioned by the UK’s leading sugar-free mint brand Smint has revealed the top five things required when in a business meeting or job interview. The research, in association with National Kissing Day, surveying 2,000 adults in the UK, highlights the importance of good hygiene and maintaining freshness throughout the day, with 65% admitting […]
Mini Babybel, one of the UK’s cheese snack favourite, is back on TV screens with a brand new and highly-engaging advertising campaign. On air from the end of May, the new creative by Y&R Paris sees the brand unveil ‘The SuperCheese’ – a talking Mini Babybel superhero character that will strengthen the emotional connection with […]