New Trebor Campaign Brings to Life the Expression “Give Me Strength”

New Trebor Campaign Brings to Life the Expression “Give Me Strength”

Mondelez-owned confectionery brand Trebor, has launched a new social campaign, “Give Me Strength” which showcases the brand’s no-nonsense attitude, calling out everyday exasperating situations using the well-known British phrase. The humorous campaign is made up of a number of short format social films. The campaign by Ogilvy UK, premise is rooted in Trebor’s intense flavour, […]

New Trebor Mighties Pack a Bold & Minty Punch with Design by Bulletproof

New Trebor Mighties Pack a Bold & Minty Punch with Design by Bulletproof

Strategic brand and packaging design agency Bulletproof has created the name, visual identity, packaging design and full brand guidelines for Trebor Mighties, an exciting new innovation from the UK’s number one mint brand, Trebor. Brand owner Mondelēz International appointed Bulletproof to the project following their successful work on the redesign of the Trebor brand in […]

London Cabs Can’t Say No To Mentos

London Cabs Can’t Say No To Mentos

The UK’s fastest growing mint brand is bringing its ‘Who Says No to Mentos’ campaign to the streets of London, with a high profile taxi takeover activation. This latest promotion burst, follows the success of billboard advertising, interactive photo booths and extensive city centre branding in Birmingham and Manchester. Live since 14th March, this month […]

Smint Targets Scots with Latest TV Sponsorship

Smint Targets Scots with Latest TV Sponsorship

Smint, the UK’s fastest growing sugar-free mint brand, is launching a new TV sponsorship to boost awareness and drive sales in Scotland in the run up to Hogmanay. Partnering with STV, which holds the Channel 3 licences for central and north Scotland, Smint will launch a series of 10” and 20” sponsorship credits between the […]

Shoppers in Manchester Ask ‘Who Says No To Mentos?’

Shoppers in Manchester Ask ‘Who Says No To Mentos?’

Following the success of its launch in Birmingham, Mentos, the UK’s fastest growing mint brand is bringing its outstanding ‘Who Says No to Mentos’ campaign to Manchester. Running until 3rd January, this exciting activation ranges from sampling to large-scale branding across the city. The activity kicks off this week, and residents of Manchester will be […]

Smint Launches New PMP SKU For Just £1

Smint Launches New PMP SKU For Just £1

Smint, the UK’s fastest growing sugar-free mint brand is adding one of its best-selling Mint packs in a new £1 PMP format to its minty fresh collection. Now available to selected independent retailers and wholesalers across the UK, the packs are expected to be very popular with impulse shoppers. The premium quality mint brand is […]

Smint Is Fresh To Impress On National Kissing Day

Smint Is Fresh To Impress On National Kissing Day

New research, commissioned by the UK’s leading sugar-free mint brand Smint has revealed the top five things required when in a business meeting or job interview. The research, in association with National Kissing Day, surveying 2,000 adults in the UK, highlights the importance of good hygiene and maintaining freshness throughout the day, with 65% admitting […]

Smint Aims to Impress with Launch of New Limited Edition Cover Designs

Smint Aims to Impress with Launch of New Limited Edition Cover Designs

One of the UK’s leading sugar-free mint, Smint, has unveiled its striking new limited edition ‘Fresh to Impress’ range, available in stores nationwide this summer with a RRP of £1.15. Further to its ‘Design Our Cover’ competition that ran over two months last year, the three winning cover designs now feature across 300,000 packs of […]