This new “Fun in a Bottle” campaign, created by agency of record McGarrah Jessee, is scheduled to debut Thursday, 2/22 during the Los Angeles Lakers and Golden State Warriors NBA broadcast on TNT. Directed by Jessica Batson with production partner Dreamboat Productions, the spot features music by Spencer Ludwig, a Latin Grammy winning and Grammy […]
Official NBA broadcast in Brazil, Ambev’s brand highlights how basketball culture goes beyond the game and is part of culture, fashion and music
Budweiser tells its long life story with NBA – on and off the courts – in a new campaign by Africa
Give a throne to your pet and reclaim the couch. That’s Budweiser message to the big finals.
NBA is back, but there are guys that are not happy at all with the return: pets from basketball fans. BUDWEISER | NBA | PETS from Africa on Vimeo. The most exciting finals are back and everyone has a good reason to get excited and turn TV on again. Therefore, all those pets that were used to keep […]
NBA All-Star, Al Horford, has a strong history of battling in the paint, both offensively and defensively. A true triple-threat – scoring, rebounding and assisting – Horford has continuously played at a high level, earning the right to be named an All-Star five times, a testament to his balanced approach to recovery and nutrition. As he […]
Mountain Dew announced that actor, comedian and overall hardest-working-man-in-show-biz Kevin Hart will become the new face of Mtn Dew Kickstart. In this role, Kevin – one of the biggest NBA fans in the country – will bring one lucky DEW fan and a friend “Closer Than Courtside” at the NBA Playoffs, giving a boost in status […]
As the Portland Trail Blazers and their fans embrace the start of the regular NBA season, Pyramid Brewing Co. developed the perfect beer to share with fans for the upcoming season. Pyramid announced the release of Blazermania IPA, the brewery’s newest beer that delivers a fan worthy IPA for the NBA’s most loyal fans in Oregon […]
America’s favourite Uncle is back. The beloved elderly alter ego “Uncle Drew,” played by Cleveland Cavaliers star Kyrie Irving, is returning to school fans on basketball commentary with the release of a new “Uncle Drew” clip called All-Star Game. The content is available on the all-new UncleDrew.com which is fully available tomorrow at the start […]
During NBA All-Star 2017, Mountain Dew is celebrating “the game beyond the game” through unique fan experiences. These experiences will come to life in a number of ways including: the launch of The Courtside Project at Courtside HQ, which brings together NBA players and trendsetters across style, art and music, and a 3×3 basketball game […]
Coca-Cola South Pacific has announced details of Powerade’s 2016 Olympic Games campaign, as the brand seeks to leverage its connection with the Olympic Games which spans over two decades. Powerade was born at the Barcelona 1992 Olympic Games and this year marks 24 years of Powerade as the official sports drink of the most viewed […]
Just in time for the return of the NBA (and Mountain Dew’s first season as a proud partner of the league), Mtn Dew is happy to announce new, limited-edition cans of original Mountain Dew and Mountain Dew Code Red. Both cans were created by Naturel, an emerging name in the art and design world, and […]