To celebrate its love of tea, Pure Leaf announced its expansion beyond the ready-to-drink shelves with the launch of bagged and loose teas. Available US-wide in 10 hot and iced varieties, Pure Leaf’s range of new long-leaf teas share the brand’s passion for realness by giving tea lovers the most genuine tea experience, from steep […]
Lucozade Sport have taken a fresh approach to utilising digital out of home with impromptu live stream fitness sessions at a bus shelter aimed at unsuspecting members of the public. The ‘Wait training’ campaign launched October 14 and was devised by creative agency Grey London, with MediaCom overseeing the advertising buying. The fitness instructor led […]
For Holiday Season 2016, high-end tea company Newby Teas of London presents an elegant advent calendar for tea connoisseurs: Discover 24 luxurious flavours with the Newby Classic Tea Bag Collection. The three dimensional advent calendar has a “dolls house” frontage, an attractive black and white illustration of N. Sethia House – the Newby global headquarters […]
Campos Coffee has launched its new website via digital agency Frank Digital. Starting with the sole belief that coffee only tastes good when it’s made ethically and with care, Frank Digital were tasked with crafting the digital rejuvenation of the Campos Coffee website which also has an e-commerce component. Matt Barbelli, founder and creative director, […]
Nescafé is putting Taster’s Choice back on the map by proving that its instant coffee packs the quality, taste and freshness coffee drinkers expect. At a time when coffee counter culture continues to get more complicated with more flavours, preparations and combinations that ever before, the makers of Nescafé Taster’s Choice are promoting the simple […]
For Breast Cancer Awareness Month, women-owned, Natalie’s Orchid Island Juice Company has teamed up with The Pink Fund, a non-profit that provides up to 90 days of non-medical financial aid to cover basic cost of living expenses. During the month of October, Natalie’s will be donating 40 percent of their clean label, squeezed fresh Orange […]
NESCAFÉ Original has kicked off the launch of a new brand campaign ‘Leave like a Legend’ with a playful TV spot entitled ‘Swooshy Man’. The campaign aims to engage a younger generation of coffee lovers and continues to celebrate NESCAFÉ Original as the UK’s biggest and favourite coffee brand. The idea dramatises the feeling NESCAFÉ Original’s new ‘double filtered, fuller flavour’ provides. […]
Beverage brand Guaraná Antarctica teamed with creative agency F/Nazca Saatchi & Saatchi to launch the Wara’ná Book. The homemade book captures the 95-year history of the Ambev owned soft drink. The limited edition book is divided into four fascicles that invite readers to learn about, and sometimes feel, every detail of the native Amazonian fruit which is also […]
Dear Coca Cola, Congratulations on your PlantBottle™. You developed it in 2009, and it’s a fantastic step forward. We applaud the fact that it substitutes 30% of its fossil-based resources with sugarcane. We also applaud that you have licensed the technology to Ford for their interiors their Ford Fusion and Heinz for their ketchup bottles. PlantBottle™ […]
Coca-Cola South Pacific has announced the launch of a new campaign which demonstrates Coca-Cola’s ongoing commitment to providing Australians with more choice when selecting the perfect size refreshment to suit their lifestyle and occasion. The campaign forms part of Coca-Cola’s strategy to make it easier for consumers to choose the drinks that make the most […]