Bud Light is continuing its mission to bring the people of America together over ice-cold brews and music this summer by announcing its plans for Lollapalooza 2016. Along with its traditional on-site activation and naming of the main stage on the north-end of the festival, Bud Light’s presence will be extra special this year – […]
Bloom has redesigned Cow & Gate’s baby foods, creating a disruptive new look that celebrates the quality and naturalness of their ingredients. The new design is intended to encourage parents to reappraise jars as a category, by bringing to life the provenance of Cow & Gate’s baby-grade ingredients, all of which come from a small […]
As more consumers gravitate toward organic and seek to know more about where their food comes from, Kashi is rolling out a new brand identity and package design that tells those stories and puts its food front and centre. The theme of the brand’s new visual identity, which was designed by Jones Knowles Ritchie, is […]
WOW Design India has partnered with Dabur for the brand creation and packaging design for its new fruit fizzy drink, Real VOLO. It all started after Prime Minister, Narendra Modi urged cola companies to add fruit juice to their fizzy drinks. The current rules stipulate that a minimum 10% fruit juice or pulp (5% in […]
Twelve, the integrated brand activation agency, has developed a multichannel campaign for Nescafé Azera, with a range of iconic and desirable limited edition designed tins at its heart, created in collaboration with top emerging design talent from the University for the Creative Arts. The activity marks the second consecutive year that Nescafé Azera and Twelve have […]
Global brand design consultancy, Elmwood, has completed its latest project for Heineken with a radical redesign of its oldest premium Mexican beer brand, Bohemia. The re-brand is the third piece of work delivered by Elmwood in the Mexican market, which continues to put Elmwood on the design stage as a global player. Being the first […]
The Dalston Cola Company has unveiled a new visual identity by B&B studio, as it seeks to move from niche, craft drinks company, to established brand. Handmade in East London, from 100 per cent natural and locally sourced ingredients, Dalston’s tasked B&B with creating a new visual identity, to create a solid brand proposition. B&B […]
Glenmorangie Legends is the brand’s exclusive Travel Retail Collection, each expression celebrating a legendary story of the lands that have been home to the Glenmorangie Distillery since 1843. ButterflyCannon worked with the Glenmorangie team to identify the overriding and individual concepts, as well as designing the range’s packaging. Glenmorangie Tarlogan is the third expression to be […]
For 30 years, Sprite has been championing the sound, feel and culture of hip-hop in partnership with legendary rappers and artists. Back by popular demand, the Sprite Obey Your Verse campaign continues to celebrate hip-hop and pay tribute to the artistry of lyricism with a new set of cans featuring lyrics from 2Pac, Missy Elliott […]
In celebration of London Pride (10 – 26th June 2016), strategic branding agency Coley Porter Bell has partnered with the award-winning company, We Are Tea, to develop and bring to market a limited edition range of teas, affectionately named Gaiety. Building on the success of 2014, where Coley Porter Bell originally developed the creative and […]