BrandOpus Make Oats More Awesome With A Redesign For MOMA

BrandOpus Make Oats More Awesome With A Redesign For MOMA

BrandOpus has worked with MOMA, the home of the best grab-and-go breakfasts, to redesign their brand identity and packaging. The brief was to drive meaning and personality into the MOMA identity and create an ownable and distinctive packaging design, devised to support range extension and to allow the brand to achieve its exciting plans for […]

Pure Creates Quirky Challenger Brand Free of Charge

Pure Creates Quirky Challenger Brand Free of Charge

Nottingham based design agency Pure has created the brand & packaging for independent food maker The Quirky Cook as part of a company scheme called ‘Purely Because.’ Founded by Kay Wagstaff in 2008, The Quirky Cook produces chutneys, relishes and preserves from home. Pure’s David Rogers explains, “I came up with ‘Purely Because’ a few […]

Diageo Unveils Johnnie Walker Connected Bottle in Personalisation Push

Diageo Unveils Johnnie Walker Connected Bottle in Personalisation Push

Alcohol giants Diageo and Thin Film Electronics ASA, a global leader in the development of printed electronics and smart systems, will look to completely change the role of a bottle in the consumer experience, with a prototype Johnnie Walker Blue Label “smart bottle” that will be unveiled at Mobile World Congress, taking place in Barcelona on […]

KFC & the Robin Collective Unveil Edible Coffee Cups Made of Chocolate

KFC & the Robin Collective Unveil Edible Coffee Cups Made of Chocolate

In a very edible celebration of the launch of Seattle’s Best Coffee in its outlets, KFC has developed a range of fully functioning coffee cups made from biscuit and temperature resistant chocolate. The ‘Scoff-ee Cup’ is made from biscuit, wrapped in sugar paper and lined with a layer of heat resistant white chocolate, which is […]

Carlsberg Will Soon Serve Its Beer In ‘World’s First’ Biodegradable Bottle

Carlsberg Will Soon Serve Its Beer In ‘World’s First’ Biodegradable Bottle

Danish brewer Carlsberg may be switching its iconic glass bottles to the “world’s first fully biodegradable bottle” for its products. The company is currently working on the “Green Fibre Bottle,” a lighter packaging that is made from sustainably sourced wood-fiber. Unlike the previously featured ‘PaperBoy Wine’ bottles made from recycled cardboard packaging, Carlsberg’s bottles will […]

Jose Cuervo Tequila Celebrates 220th Anniversary With Limited Edition Metallic Bottles

Jose Cuervo Tequila Celebrates 220th Anniversary With Limited Edition Metallic Bottles

As the medal-winning conquistador of tequilas, Jose Cuervo knows how to celebrate and, for its 220th year, the brand announces the launch of its commemorative Jose Cuervo Especial Gold and Silver bottles. The occasion marks the release of the first limited edition Jose Cuervo Especial bottle ever produced by the brand in its storied history. […]

Doves Farm Unveils New Packaging Design

Doves Farm Unveils New Packaging Design

Doves Farm, onne of UK’s leading specialist miller, is introducing an even more contemporary design to its core range of organic flour which will give it a stronger presence on the retail shelf whilst remaining true to the artisan nature of the brand. The redesign maintains the colour coding of the old packs but now […]

Springetts Brand Design Gives Goodlife A Fresh Look

Springetts Brand Design Gives Goodlife A Fresh Look

October sees the launch of a new range of vegetable-based products from Goodlife with packaging by Springetts Brand Design Consultants. Goodlife Foods is a leading manufacturer of vegetarian and vegan frozen foods. The family owned business is based in Cheshire and has been supplying products under its own ‘Goodlife’ brand for 25 years to Waitrose, […]