Captain Morgan is unveiling an exciting new through the line campaign designed to raise awareness of the brand’s new ready-to-drink (RTD) cans. Created in collaboration with Pepsi MAX, the new drink brings together two greats to create one epic taste – a tagline used throughout all assets. Designed to drive excitement, the campaign will raise awareness of […]
Pepsi MAX creative unveiled with ‘All I Want For Christmas is… 2021’ OOH, capturing the mood of the public across the festive period
Following a year that has been anything but conventional, Pepsi MAX® launched its Christmas Refreshed campaign, encouraging people to refresh their old Christmas traditions and redefine their way of celebrating this festive season. Following the energetic new TV advert that reimagines the traditional sounds of Christmas with emerging artists, Kamakaze and TrueMendous, the brand has refreshed its […]
- Football fans can put their UEFA Champions League knowledge to the test in a new interactive trivia deck on face-to-face social network, Houseparty in collaboration with Pepsi MAX -
Pepsi MAX is teaming up with Houseparty to build the app’s first custom trivia deck in an exciting new global partnership that launches today. To mark the highly anticipated return of the UEFA Champions League in August, Pepsi MAX and Houseparty have created the ultimate football deck based on UEFA Champions League trivia for fans. […]
#TheSoundOfTomorrow – Fire up your decks and start work on your headlining mix as Pepsi MAX and Tomorrowland call on amateur DJs and producers to join the search for ‘The Sound of Tomorrow’. This year, the competition will be coming direct to homes as it is livestreamed through some of the biggest electronic music channels in the world. […]
Ant-Man stars Paul Rudd and Michael Peña feature as astronauts in a comedic campaign by AMV BBDO for Pepsi that shows just how far they will go for a Pepsi Max. As the two astronauts prepare for a rocket launch and run through their pre-flight checklist, they realise they have forgotten critical cargo: their Pepsi […]
Pepsi is launching a new global marketing platform with the strapline: “For the Love of It.” Replacing “Live For Now” – Pepsi’s first global strapline, which has been in play since 2012 – it will be launched throughout the year in more than 100 markets, starting with countries in Latin America and Eastern Europe. The slogan is accompanied by a […]
Pepsi MAX announced an exciting four-year European partnership between its iconic no-sugar cola brand, and one of the biggest and fastest growing music festivals in the world, Tomorrowland. For decades music has been a key part of the Pepsi DNA, exciting and unifying fans around a shared passion for music, from creating exciting campaigns and […]
Pepsi Max’s latest integrated Christmas campaign has been released with the aim of inspiring consumers to try a new tradition this festive season. The campaign, #TryitLoveit, which was shot in Iceland with professional surfer Heidar Logi leading fellow surfers who, instead of watching TV on Christmas, chose to surf at night amongst the Icelandic […]
Pepsi Max has partnered with PHD and Time Out to not only inspire Australians, but also enhance their ability to “Max” out their summer in 2017. Through the use of a live dynamic data feed, consumers will be served ads by the brand on events taking place around them that are relevant to their personal […]
Comedian and actor Ash Williams, summer loving TV presenter Carissa Walford and Aussie Supercars driver Chaz Mostert have joined forces to create the ultimate guide on how to #MaxYourSummer via Traffik Group. The video for Pepsi Max in Australia, which released on December 9, shows how Williams, Walford and Mostert deal with bad traffic and […]
