Space has been appointed by the UK’s number one dairy company Arla to handle below-the-line communications for chocolate milk brand Cocio as it launches in the UK. The agency secured the business following previous projects it has delivered for Arla. Space will be responsible for developing a programme of initiatives aimed at driving trial and […]
Key Note’s 2014 Market Update, Fruit Juices, Energy & Juice Drinks, analyses the UK market for juice drinks, energy drinks and fruit juices. All three subsectors are extremely popular, with vast product ranges catering to almost every taste and budget. Energy drinks are particularly resilient, displaying outstanding growth in recent years despite a challenging economic […]
A brand new Indian street food takeaway, serving the famous ‘Roomali Roti’ Kati Rolls will be opening in Harrow, Middlesex, UK on February 6th 2014. Executive Chef, Ashish Bhatia, has created an authentic menu for ‘Kati Rolls by Turban Street Café‘; showcasing street food recipes inspired from the bustling street food markets of India. Turban […]
http://www.youtube.com/watch?v=KOmIDhBDoww United Biscuits is relaunching its McVitie’s biscuit brand in a £12 million marketing push. The brand campaign aims to evoke ‘the emotional role biscuits play in our lives’. The project sees all United Biscuits sweet products (with the exception of Go Ahead!) brought under the McVitie’s brand. This will include Penguin Bars and Jaffa […]
http://www.youtube.com/watch?v=HfPa9hcE1tY Coca‑Cola has unveiled a unique piece of artwork, Power of Optimism, on London’s Southbank. The one-day installation – which will be situated at Observation Point – has been designed and built by British artist David Boultbee to celebrate how the nation has spread positivity and optimism on social media throughout January, typically characterised as […]
Popular Italian chef, TV personality and entrepreneur, Gino D’Acampo, has announced that all coffees served in ‘My Pasta Bar’ outlets will cost just one pound, in a move that throws the gauntlet to high street coffee chains who are charging considerably more for comparative drinks. “In Italy, we don’t believe that great coffee should be […]
Leading potato supplier GreenVale is ramping up support for its fresh potato brand with a £1.5m TV advertising campaign, which goes on air from Monday, February 3. The campaign, created by Aesop Agency, runs for five weeks on all key stations including ITV, Channel 4 and Sky. The 30 second advert was produced by the […]
Mayfair’s iconic London pub the Audley relaunches to the public on Tuesday 28th January 2014, expanding to three floors in size and adding two brand new areas to cater for demand. An impressive late Victorian era pub, the Audley is a celebrity favourite. Not only does the pub see custom from the likes of Ellie […]
This March, innocent is launching three new additions to its successful range of juice blends: orange & lime, orange & raspberry, and apple & elderflower. The new juices will be found in all good supermarkets with an RRP of £2.35 for a 900ml carafe. The launch will be supported by in-store sampling, promotional activity and […]
http://www.youtube.com/watch?v=EKSWR5896Rw French agency Quai Des Orfevres decided to take the artistic route for Kusmi Tea‘s new advertising campaign. The ads use underwater dances to depict the various tea blends. The campaign consists of 3 spots, each film representing one of the Kusmi Tea blends : Sweet Love, BB Detox and Prince Wladimir. For those unfamiliar […]