Space Creates ‘Full Flavour Refreshment’ Campaign For Foster’s & Bulmers

Space Creates ‘Full Flavour Refreshment’ Campaign For Foster’s & Bulmers

Space has created the ‘Full Flavour Refreshment’ campaign featuring shopper marketing and advertising to jointly promote low alcohol beverage Foster’s Radler and launch the new Bulmers Cider ‘moderation’ range. Space has been tasked with establishing Heineken’s foothold in the ‘moderation’ category through a shopper campaign focused on trial and awareness of Foster’s Radler and the launch of two […]

Parker Williams Creates Design For Tesco Smoothies

Parker Williams Creates Design For Tesco Smoothies

Branding and packaging design specialist, Parker Williams, has designed the new look for the Tesco Smoothie range, launching in store on 28 April 2014. The first three products launching this month are the 1l variants, including ‘Mango, Banana & Coconut’, ‘Strawberry, Banana & Passionfruit’ and ‘Pineapple, Kiwi & Lime’. The design of the Smoothies range […]

WineTrust100 Appoints Ex-head Harrods & M&S Master of Wine

WineTrust100 Appoints Ex-head Harrods & M&S Master of Wine

WineTrust100 has announced it has appointed a further Master of Wine (MW) to strengthen it sourcing and selection capabilities. Jo Ahearne MW will be involved in selecting wines for the online retailer’s list of 100 wines – chosen for being the best examples of their type, for the price, from all over the world. She […]

St Luke’s Wins Heineken Old Mout Cider Business

St Luke’s Wins Heineken Old Mout Cider Business

Heineken has furthered its long-standing relationship with St Luke’s expanding the account to include Old Mout Cider which is to launch in the UK as a rival to Kopparberg and Rekorderlig. A £3m launch campaign will introduce the brand to the market with activity to include OOH, print and digital. The national launch on 5 […]

Paul Young Raises Dough To Help Young Lives

Paul Young Raises Dough To Help Young Lives

Children with Cancer UK have teamed up with singer and celebrity chef, Paul Young, to inspire the nation to hold bake sales across the country in this year’s Bake Club Month of May. Whether baking for the family, to tantalise the taste buds of colleagues or to share with neighbours, Bake Club Month of May […]

Coca‑Cola Launches Football Promotion To Celebrate 2014 FIFA World Cup

Coca‑Cola Launches Football Promotion To Celebrate 2014 FIFA World Cup

To celebrate the 2014 FIFA World Cup, Coca‑Cola Great Britain is giving consumers the chance to win up to one million limited edition Coca‑Cola footballs in the run up to the tournament. Through the promotion Coca‑Cola hopes to inspire people through the 2014 FIFA World Cup to be active this summer. The Win A Ball […]