What do you do to get ready for the Big Game? Snickers and Skittles want to know. The Official Sponsors of Super Bowl LI have teamed up with legendary coach and ESPN analyst Herm Edwards for the Almost Game-Time Show – the Super Bowl pre-game show where fans are the stars. The campaign by creative […]
Everyone knows that Pringles majors in flavour, and now, the snack-able crisps are introducing a bold, new line-up – Pringles LOUD. The crunchy corn- and grain & veggie-based crisps are layered with flavour, and available in five mouthwatering varieties. Fiery Chilli Lime: The corn crisps will blast your taste buds with spicy tomato flavour, splash some […]
Samuel Adams was one of the first craft brewers to offer rotating beers that capture the essence of each season, and now, from January through April, the brewers are introducing drinkers to two new seasonal beers: Samuel Adams Hopscape and Fresh as Helles. It may be unconventional to have two seasonals at one time of […]
One of the most loved characters in advertising history is back in the spotlight. The Jolly Green Giant returns after a long hiatus to introduce Green Giant’s new product innovations, including Veggie Tots, Riced Veggies, Mashed Cauliflower and Roasted Vegetables, and to show America how to swap more vegetables into a family diet and eat […]
Digital agency Blink Digital has devised a fun yet innovative route for launching KFC’s latest product from America in India. By creating a microsite the agency took gamification to the next level by asking participants to unlock the biggest secret to discover KFC’s latest product launch! The objective behind creating the microsite was to enable […]
The Macallan, the world’s ultimate luxury single malt Scotch whisky, unveils its latest exceptional whisky in the coveted Sherry Oak range, The Macallan 40 Years Old. This collectible, limited-release whisky represents only the second non-vintage release of a 40 year old expression to come from the iconic Speyside distillery. The creation of The Macallan 40 […]
Pizza Hut, recognized as the pizza restaurant company which serves and delivers more pizzas than any other pizza company in the world, is expanding its ordering capabilities to include Alexa Voice Service on Amazon Echo, Amazon Tap, Echo Dot, Amazon Fire TV and Fire tablets. With a simple phrase, and not a single phone or […]
KFC has dropped the spiciest and smokiest album of 2016 – the Nashville Hot record, available only on 331/3 and online. Written, produced and performed by actor and comedic personality, Fred Armisen, the record celebrates KFC’s Nashville Hot Chicken, which, like the album itself, is available for a limited time. While only 125 copies of […]
PepsiCo announced LIFEWTR, a new premium bottled water that fuses creativity and design to serve as a source of inspiration, as well as hydration, to usher in a new era of thirst quenchers. Available across the United States beginning in February 2017, LIFEWTR is a purified water, pH balanced with electrolytes added for taste. That […]
McCann New York tapped into the spirit of giving this festive season to produce a clever packaging for Belgian chocolatier brand Godiva. ‘The Box that Keeps Giving’ takes after the style of Russian nesting dolls, where upon opening the main package, you find two individual boxes–one for keeping and one for giving to someone else. The recipient […]