Brand design agency The Collaborators have created an exciting brand identity, packaging and web presence for new challenger brand Boundless. Inspired by the ancient aboriginal techniques used, the concept focuses on bold tribal mask designs that incorporate the Syrian, Polynesian and North American flavour influences. Single-serve foil packs are printed with a slither […]
Beefeater has launched an interactive map of London that allows users to click on locations to see and hear their associations with music spanning rock, punk, jazz, pop and electronica from the last century. The Pernod Ricard owned gin brand has created the Beefeater London Sounds map, available via its website, which includes snippets of […]
Mexican food chain Chipotle UK has promised to give away 14,000 burritos over the course of seven days in August, in a promotion driven by Facebook and Twitter. The restaurant chain has become renowned for its innovative approach to marketing, having gained global recognition at this year’s Cannes Lions for a short film highlighting the […]
A payphone on the streets of New York rings and a passer-by tentatively picks it up. “Listen, I’m inviting you to come across the street,” says the emotionless voice. “That’s terrifying,” the pedestrian answers, unknowingly turning down an invitation to appear on-stage with a renowned US comedian, in a stunt for Heineken. The beer brand […]
Absolut has revamped its website in a bid to engage fans by offering them content focused on real-time cutting-edge trends and collaborations. The new mobile-optimised site will seek to “immerse fans in the world of Absolut with fresh content focusing on cocktail culture and creative executions”, according to the vodka brand’s owner Pernod Ricard. Localised […]
‘Ahh’—that is the word/theme centered around Coca-Cola’s new ad campaign called the ‘The Ahh Effect’. Created by ad agency Wieden + Kennedy Portland, Coke bought 61 URLs that are all variations of the word ‘ahh’—with each URL adding an additional ‘H’ at the end, meaning ahh.com, ahhh.com, ahhhh.com, and so on. 17 of these domains […]
3rd Stone Design, creators of the PlanetBox lunchbox, released Plan-It-Box, a web based app where users can design, create and share PlanetBox lunches. Plan-It-Box is a great way to help achieve New Year’s resolutions of eating healthier, and it’s a fun new tool to help teach kids how to build a well-balanced meal. Designing meals […]