Absolut Unveils First Ever ‘Oz’ Bottle That Pays Tribute To Australia

WebAbsolut and Baz Luhrmann have come together to design their first vodka bottle that pays tribute to Australia.

The “Oz” bottle comes in an orange and apple green color scheme, with vignettes, flowers and parrots that form the letters “O” and “Z”. A special neck tag is also attached to each bottle, revealing the four cocktail recipes and related images created by the filmmaker.

The Australian-born filmmaker embarked on this project in 2012, flying to the brand’s headquarters in Sweden to collaborate with mixologist Johan Evers. The result is vodka that has a spiced orange flavor base.

Luhrmann’s four other cocktails recipes are dedicated to each beach in Australia—they are “The Tama-Glama”, “The Hells Bells Beach”, “The Cable Beach ‘Stairway to the Moon’”, and “The South Avoca Elevator”.

This bottle will be launched in Australia next month, and will cost US$54.99.

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