The new round of funding is led by Tom Singh’s Rianta Capital, along with founder of siggi’s icelandic-style yogurt Siggi Hilmarsson and Dutch entrepreneur Bart Jan Manten, founder of premium brand Neolea
The investment will be used to capitalise on the brand's impressive traction in the US and continued rapid growth in the UK.
Something & Nothing Secures £1.5M Investment To Continue Growth Of The Premium Drinks Brand
Butterfly Cannon Puts India On The Luxury Whisky Map With The Creation Of Godawan, Diageo’s First Sustainable, Artisan Single Malt Whisky Nurtured In Rajasthan, India
• New campaign shows how Bother - which offers free next day delivery of cupboard goods across food, drink, toiletries, and household essentials – helps take a load off of consumers’ minds
• The ad sees a couple being hounded by their own cupboards, which call out demanding top ups of various household items that are running low
• We see the couple set free by using Bother, a smart shopping service powered by ‘The Bother Brain’, an ai system that learns what customers need and suggests a delivery before they run out
‘We’re Running Dangerously Low On Toilet Paper!’ – Smart Shopping Start-Up Bother Launches Debut TV Campaign, Urging People To Break Free From Their Cupboards.