From 21 September the TV and digital campaign will be on air in 18 Countries
Barilla, the world’s leading pasta brand, is launching a new international communication campaign signed by Publicis Italy. It will be on air from September 21 in 18 Countries: Austria, Bosnia, Canada, Croatia, Francie, Germany, Greece, Hungary, KSA, Mexico, Norway, Poland, Romania, Russia, Serbia, Slovenia, Spain, US. With this new project Barilla strengthens its message of closeness to […]
50 per cent of shoppers willing to spend 5-10 per cent more on independent brands
66 per cent of consumers purchased or recommended independents’ products during the lockdown
Independent food and drink brands are coming out on top, as consumers commit to supporting and spending up to 10 per cent more on products since the coronavirus lockdown, research has found. Since the global pandemic, Brits’ shopping and spending habits have changed dramatically. The demand for clothing has dropped by two fifths (YouGov) and […]
Creative agency HERC for Dutch chocolate brand Tony’s Chocolonely, that wants to make the chocolate industry slave-free – starring Idris Elba as spoken word artist. Tony's Chocolonely | Unfair/Fair from HERC the agency on Vimeo. Credits HERC for Tony’s Chocolonely ‘UNFAIR/FAIR’ Creative agency: HERC the agency Creative Director: Rogier de Bruin & Emilio de Haan Account Director: Niels […]
Vimto, the UK’s fastest-growing squash brand, has launched a limited-edition cordial in time for the colder months: Winter Warmer. Available nationwide from October in 725ml bottles. With the recipe specifically developed to be enjoyed hot, Limited-Edition Winter Warmer takes the much-loved, unique blend of Vimto No Added Sugar squash and infuses it with cinnamon, nutmeg, […]
- Campaign developed in partnership with creative agency ELVIS
- Cadbury is partnering with football clubs Arsenal, Chelsea, Liverpool, Manchester City, Manchester United and Tottenham Hotspur for the fourth year of Match & Win promotion
Cadbury has launched a new campaign to support the return of its Match & Win promotion, featuring players from some of the nation’s favourite football clubs. The initiative was developed in partnership with creative agency ELVIS. Match & Win_national from ELVIS on Vimeo. As Match & Win, Cadbury’s biggest on-pack activation, enters its fourth year, the brand […]
Premium Czech beer launches new on-trade support package
Budweiser Budvar UK is raising the profile of its premium Czech beer range with a new on-trade support programme, including a distinctive brand refresh across tank, draught and packaged formats, alongside new POS that delivers Greetings From The Republic of Beer. The new on-trade programme builds on success of the striking new brand design which has been […]
The Future of Beer is here. Make Fresh Beer at home for the very first time with the Pinter.
The Pinter combines timeless craft brewing with revolutionary technology to enable anyone to make 10 pints of lager, IPA, pilsner or fruit cider from the comfort of their home.
Compared to off the shelf beer the Pinter has 70% less packaging and reduces your carbon footprint by 50%.
The Pinter’s launch price is £75. This includes two Pinter Packs containing all you need to make Fresh Beer. These can be delivered through your letterbox, another world first for beer and because there’s no alcohol at the point of sale, nobody needs to be in to sign for it.
There’s also an option to join The Fresh Beer Club - an upfront or monthly subscription for just £12 per month.
After years in development The Greater Good Fresh Brewing Co has today launched the Pinter, combining age-old craft brewing techniques with revolutionary new technology. For the very first time, this precision-engineered product enables anyone to make 10 pints of quality Fresh Beer at home. The world’s best brewers are unanimous in their opinion that Fresh Beer […]
Echo redesigns the packaging for SMARTIES Music Creator and develops new downloadable online learning resources to encourage children to learn music in a fun and playful way
Brand design agency Echo announces its latest work with children’s confectionery brand, SMARTIES in redesigning its SMARTIES Music Creator (recorder) alongside a number of downloadable online resources that bring music and learning to life. The digital learning resources offer children an interactive brand experience and the opportunity to acquire a new skill by engaging with […]
Pure Piraña, developed with all-natural flavours, enters Mexican & New Zealand markets
HEINEKEN is exploring the Hard Seltzer category with the launch of Pure Piraña in Mexico and New Zealand. It will be available in a choice of up to nine different flavours, enabling HEINEKEN to test local preferences and investigate the potential of a rapidly growing category, whilst also exploring additional market introductions into this category. […]
Inspired by the historic splendour and magnificence of the Queens Royal Garden Parties, Boundless Brand Design and Royal Salute launch their latest collaboration, a Signature Blend 21 YO Whisky, created for year round celebration. Full of enchantment and wonder, British royal garden parties have always been legendary. Grand and sophisticated, dating back to the reign […]
