B&B Studio Challenges Both Mainstream and Healthy Snacking Categories in Well&Truly Rebrand

B&B Studio Challenges Both Mainstream and Healthy Snacking Categories in Well&Truly Rebrand

Baked corn snacks brand Well&Truly has unveiled a new identity, with design by B&B studio. In a deliberate move away from the brand’s original health-focused positioning, the new look celebrates taste and satisfaction, returning to the fundamentals of what it means to be a snack. As the mainstream and healthy snack sectors begin to converge, […]

Bareburger’s AR Menu Lets Customers Scan a Snapcode and See Any Dish Before Ordering

Bareburger’s AR Menu Lets Customers Scan a Snapcode and See Any Dish Before Ordering

 Fast-casual burger restaurant Bareburger expects to soon replace all of its paper menus with 3D models of its burgers and other items rendered in augmented reality, but for now, the company is preparing some rather interesting limited AR interactions. The up-and-coming restaurant chain, framed by some as one of the hottest in the US, […]

KFC Pairs New Crispy Colonel Sandwich with George Hamilton to Launch Latest Menu Item

KFC Pairs New Crispy Colonel Sandwich with George Hamilton to Launch Latest Menu Item

 KFC announced the return of world renowned and famously sun-crisped actor George Hamilton as the Extra Crispy Colonel to launch its newest menu item, the Crispy Colonel: a classic chicken filet, hand-breaded in our kitchens and made to order by the KFC fried chicken experts with mayo and pickles on a bun. Customers will […]

Camden Town Brewery Wants Brits to Fall Back in Love with Lager in First National Campaign

Camden Town Brewery Wants Brits to Fall Back in Love with Lager in First National Campaign

Lager has become “unloved”, Camden Town Brewery founder Jasper Cuppaidge said, as the brand begins spreading the word about flagship product Camden Hells beyond London. Camden Town, founded in 2010 and acquired by the world’s biggest brewer, AB InBev, for about £85m in 2015, recently appointed Forever Beta to create its first integrated campaign, following […]

Bespoke Stella Artois Regal Chalice Commemorates World’s Beloved “Soon-to-be-Weds”

Bespoke Stella Artois Regal Chalice Commemorates World’s Beloved “Soon-to-be-Weds”

The storied House of Stella Artois debuted its Limited-Edition Stella Artois Regal Chalice in celebration of the world’s most anticipated nuptials. The Stella Artois Regal Chalice’s gilded design celebrates the transatlantic love story of an iconic pairing of European and American heritage – just like the brand itself – in anticipation of a wedding day […]

Buxton Creates Commuter Badges to Support Virgin Money London Marathon Runners

Buxton Creates Commuter Badges to Support Virgin Money London Marathon Runners

As part of its sponsorship of the Virgin Money London Marathon and to show its support for the runners taking part, Buxton has created a “Marathon Legs” badge. Created by RAPP UK, the baby-on-board style badges are designed to celebrate and recognise the runner’s achievement and encourage commuters to offer a seat to tired marathon […]

Tuborg’s Influencer Powered Chatbot Let’s You See Through The Eyes of The Stars

Tuborg’s Influencer Powered Chatbot Let’s You See Through The Eyes of The Stars

Tuborg has created a Chatbot that invites users into the lives of celebrities and influencers as part of a new global campaign. The Open Lives ChatBot helps people explore their own city through the eyes of another person, taking them to bars, gigs and hidden locations they might never have experienced. All powered by local […]

Burger King Hacks Peruvian Law in Movie Theaters With “King Popcorn” Campaign by McCann Lima

Burger King Hacks Peruvian Law in Movie Theaters With “King Popcorn” Campaign by McCann Lima

Until March 25th, moviegoers could only consume food and beverages bought in the theater’s food concessions in Peru. Any external purchase was forbidden. After a resolution by the National Institute for the Defense of Free Competition and Protection of Intellectual Property, this prohibition ceased, and consumers can enter movie theaters with good food “similar” to […]