M&M’s released a short online video revealing that Danny DeVito will star in the brand’s new Super Bowl LII commercial. To give America a taste of what’s to come on Super Bowl Sunday, DeVito is shown humorously lounging in a pool of chocolate. This teaser video, which was created by BBDO New York, nods to one of the […]
Following the success of Pedigree SelfieSTIX – A specially designed clip that lets you attach a Pedigree DentaStix to the top of your smartphone – Pedigree and Colenso BBDO have launched the Pedigree SelfieSTIX app that lets people add fun filters to their dog’s perfect photo. Like Snapchat Lenses, but for dogs, the Pedigree SelfieSTIX […]
Family-owned Bacardi Limited, the largest privately held spirits company in the world, announced that it is expanding its portfolio of premium spirits with a definitive agreement to acquire 100% ownership of Patrón Spirits International AG and its Patrón brand, the world’s top-selling ultra-premium tequila. The transaction, which is subject to customary closing conditions, follows the successful […]
A new TVC for Up&Go will be airing in both Australia and New Zealand for the first time in January. The 30″ spot has been created by DDB NZ, as part of a wider campaign to drive reappraisal of Up&Go as a source of ‘the right type of energy.’ This is the first piece of work DDB […]
New Zealand’s DB Breweries is hoping to unite lager and craft beer drinkers with an irreverent campaign to promote its new beer. The campaign, which launches DB Export Hop Lager, a new drop that features “all the refreshment of lager with the flavour of more hops” aims to put an end to the battle between […]
Skittles and DDB have managed to come up with a new twist on Big Game advertising hype: the “most exclusive Super Bowl ad ever.” The candy brand swears that it’s made a “real, multimillion-dollar Super Bowl ad,” featuring a celebrity, that’s on par with the sophistication of its previous Super Bowl ads, but will […]
Pernod Ricard-owned Scotch whisky Chivas Regal is staging a pop-up school where guests can make their own bottle of blended whisky. “The Blend” will feature hour-long sessions inviting guests to create their own blended whisky alongside a guided tasting and lessons on the craftsmanship of master blending. The event will also feature a bar, styled […]
Unilever-owned brands team up to open cafe offering free dishes inspired by store-cupboard essentials. The Cupboard Love Cafe aims to inspire cash-strapped Brits to open their kitchen cupboards and cook. Open for one day only, dishes will be made using Hellmann’s, Marmite and Knorr alongside kitchen basics. Food available will include Portobello mushroom coated in […]
Robinsons, owned by Britvic, and Saatchi & Saatchi London release ‘Listen Up’, a multi-million-pound, multi-channel brand campaign to launch Fruit Creations, the first in a new range of Robinsons products designed especially for grown-ups. The protagonist of the fast-paced 40” hero TVC is a young girl who charmingly introduces the benefits of the new range to […]
Marston’s PLC will unveil new branding for The Eagle Brewery and many of its famous beer brands, designed by creative agency Bonfire Creative Intelligence. The Eagle Brewery was born from the sale of the Charles Wells Ltd brewing and brands business to Marston’s PLC last year, who briefed Bonfire to develop a new brand story […]