July 1 is a busy day for residents of Quebec, Canada. It’s Moving Day, a yearly custom that has Quebecers packing up and setting off to their new homes. To celebrate the annual tradition, McDonald’s Canada enlisted creative studio Cossette to design a set of delightful print campaigns. The ads feature paint swatches stacked against each other to resemble three of […]
Brisbane-based creative agency Brother & Co has offered its services to The Good Beer Co., Australia’s social enterprise beer company, to help create and launch a new beer in support of marriage equality. Inspired by the ‘Love is Love’ mantra, the new ale, launched in Brisbane on October 5, is simply called Love². Founder of […]
Seed Fund winners Adam’s Raw Chocolate have been working with The Collaborators to launch a new brand of organic cold-pressed chocolate. “People’s diets can be massively improved by eating mineral rich raw foods like raw chocolate; we want to help people lead healthier lives,” said Mark Claydon, Co-Founder Adam’s Chocolate. Finely crafted and packed with […]
Guaraná Antarctica, the Brazilian soft drink brand, launched a new surfboard 80% manufactured from PET (Polyethylene Terephthalate) plastic. In 2012, the brand became the first soft drink manufacturer to produce the first 100% recycled PET bottle in the Brazillian market, and following its success, Guaraná Antarctica are now launching the second project in their continued […]
Pets at Home has signed up celebrity farmer, Jimmy Doherty, to front its new advertising campaign, which encourages dog owners to read the labels of their pet’s food in order to make an informed decision. ‘What’s in the recipe?’ sees the TV presenter recreating a cookery style show in a countryside kitchen to demonstrate the […]
To celebrate Byron Hamburgers’ 10th birthday, Loco created a series of bite-sized, on-brand content videos to showcase their special burger and beer combinations. The videos have already gathered more than 300k views on their social media channels. Byron Hamburgers, relaunched a range of special burger and beer combinations to mark their 10th birthday and approached Loco’s creative team […]
Fresh Montgomery, one of the UK’s leading organiser of food, drink & hospitality events has embarked on an acquisition of the Food & Drink Innovation Network (FDIN). A huge development for the UK food & drink industry, this acquisition adds enormous value to food/drink/hospitality categories; creating a ‘vortex’ of industry innovation, through an enhanced FDIN […]
Schweppes, the UK’s favourite tonic brand, has announced its biggest GB investment in over 200 years. Responding to the growing demand for quality mixers, the investment includes the launch of a new stylish skittle-shaped bottle that pays homage to its longstanding heritage and a brand new range of naturally flavoured mixers for discerning drinkers. Rolling […]
New Year (Rosh Hashanah) is a hectic time on social media feeds in Israel. Greetings and wishes abound and if you’ve got a Facebook account, chances are you’ll be checking in more than usual to see exactly who sent you wishes, sent your friends wishes and no less important didn’t send you wishes at all! […]
Hershey-owned Reese’s Peanut Butter Cups is ramping up its marketing game before the holiday season. The brand lately introduced a Pac-Man themed game on Snapchat to reach young candy lovers who typically don’t use Facebook or watch TV. The game — debuted on September 19 and will live on Snapchat for six weeks — features a Pac-Man […]