Liberated from digital keyboards, Pepsi is taking the world’s global language – emojis – offline in a visually striking and socially sharable campaign, inviting consumers to “Say It With Pepsi.” Unleashing more than 600 proprietary PepsiMoji designs – from over one billion bottles and cans to sunglasses and stadiums – in more than 100 markets, this […]
Cadbury Dairy Milk and Oreo have announce its new friendship with a new campaign by Saatchi & Saatchi Sydney for Cadbury Dairy Milk Oreo. This significant product innovation will be supported via a phased integrated campaign, themed around the brands’ evolving friendship and designed to captivate and drive purchase amongst the sweet-toothed audience. At the core […]
Irn-Bru’s iconic branding has redesigned to reflect the brand’s rich history while adding a modern twist to its famous girder symbol. It is only the eighth redesign in the 115-year history AG Barr’s most successful soft drink and has been led by design agency Jones Knowles Ritchie (JKR). The new Irn-Bru’s cans and bottles see […]
Leicester City fans will be able to toast their captain Wes Morgan with a limited edition Captain Morgan bottle, featuring the star player, following Leicester winning the Barclays Premier League title on May 2. The spirit brand will release a limited bottle designed to celebrate the Premier League winner’s victory – replacing their famous buccaneer […]
Gü has relaunched its portfolio of desserts with designs by Springetts Brand Design Consultants. The desserts brand had become counterfeited by ‘me toos’ globally, having led the way in premium desserts. The simple current design no longer gave them the distinction on shelf they once enjoyed and, in a more competitive market, failed to convey […]
Last summer Nestlé appointed Taxi Studio following a three way pitch to re-affirm the POLO brand’s status as the iconic British mint. After generations of enjoyment, the POLO brand’s packaging was in need of some TLC to keep up with the times. The team at Taxi was brought in to help refresh the POLO brand identity […]
Striking a sense of balance during the day can be difficult to achieve, but sometimes all it takes to rejuvenate is a little break with a refreshing beverage. This spring, Dasani Sparkling is debuting new flavours along with new packages to help people find a little “me time” in their busy lives. Since its introduction, […]
Carlsberg has partnered with the UK’s number one pub-finder for sports fans – MatchPint, to help drive consumers to the nation’s pubs and bars during this summer’s UEFA EURO 2016 tournament. As Official Beer of the tournament and the England team, Carlsberg will give free-trade publicans the opportunity to receive a free three-month trial of […]
Taylor Herring have been appointed lead creative agency for an eight month long Olympic campaign for Kellogg’s. Taylor Herring were awarded the brief following a competitive pitch process and the agency have been appointed to work closely with Kellogg’s retained media agencies on a remit aimed at amplifying Kellogg’s role as official sponsors of Team […]
Brasilian restaurant chain Cabana has launched an eye-catching outdoor advertising campaign across Newcastle. Appearing across carriage cards on the Tyne and Wear Metro network including high impact sheets throughout Newcastle station, the adverts feature the slogan ‘Fancy a Brasilian?’ The ads by Transport Media will be supported by social media activity. Larger 6 sheet posters will be on […]