This year, the Crisco Pie & Baking Hotline (1-877-367-7438) is back to help home bakers master their desserts and restore baking confidence everywhere. Now in its ninth year, the Crisco Pie & Baking Hotline is expanding its repertoire to include all baking categories and ensure no cake, cookie or pie gets left behind. From how […]
“What is in my hamburger?” “What part of the chicken is a Chicken McNugget?” “Why are the fries so good?” McDonald’s USA will answer these questions and more from customers, fans and food skeptics through a multifaceted effort called “Our Food. Your Questions.” Starting October 13, the company invites people to submit their food questions […]
Beverage giant PepsiCo has released a new, artisanal cola product variant that targets the millennial generation by going back to old-fashioned. Named after Pepsi’s inventor, Caleb Bradham, the new ‘Caleb’s Kola’ boasts of pure, simple and honest ingredients, such as sparkling water, Fair Trade cane sugar, kola nut extract, and a “secured blend of brown […]
To promote their new BBQ pulled pork burgers, American fast-food chain Wendy’s got celebrities Steve Austin, Alfonso Ribeiro and Ralph Macchio to help plug the burger in its new ad. In the name of fighting “BBQ inaccessibility”, the celebrities urged the public to use the hashtag #BBQ4merica on social media to spread awareness about “mouth-watering […]
Bright Food, China’s second largest food company, is set to acquire the remaining 40 per cent stake in Weetabix, having bought a 60 per cent shareholding in 2012 in a deal worth £1.2bn. Sky News reported that the deal is worth hundreds of millions of pounds and will see Bright Food control brands including Alpen, Ready […]
As the great British baking revolution continues, Betty Crocker is launching a new ‘two-in-one’ decoration solution for home bakers; indulgent vanilla icing and colourful rainbow sprinkles all in one clever package. This is the first product in the UK from Betty Crocker that offers both delicious icing and wonderful decorations together. Trust Betty Crocker to […]
The spirit of our ancestors never leaves us, and Day of the Dead (Día de los Muertos) offers the perfect occasion to remember the lives of those who have gone before us and the family traditions they shared. Acknowledging those traditions, Nestlé Abuelita, the authentic Mexican chocolate with a hint of cinnamon, celebrates Día de […]
Siri has found a match in a pizza delivery app with similar voice recognition and intuitive response technologies. The new app from Domino’s pizza just speaks volumes of how far people will go to make pizza as easy to get as possible. Pizza has always been put on a pedestal. It comes in an astounding […]
International brand design agency Bulletproof has created a contemporary new masterbrand identity and packaging design for Norway’s leading chocolate brand Freia, as part of a complete ‘brand world’ review. Following a chemistry meeting with three rostered design agencies, Bulletproof was appointed by Freia brand owner Mondeléz, in Spring 2013. Freia is part of Norwegian heritage […]
Spanish creative duo Ruth & Sira Garcia has created an assortment of skull-shaped chocolates that would make the perfect treat for Halloween. The designers named their creations ‘Chocolate Skulls Gone Nuts’, adding walnuts and gummy brains to the exposed white and dark chocolate skulls. They also came up with another design which has white chocolate […]