New Entry Belle Ambiance Targets Millennials With Wine Collection Debut

New Entry Belle Ambiance Targets Millennials With Wine Collection Debut

Delicato Family Vineyards, one of the fastest growing wine companies in the country, announces the national launch of Belle Ambiance, a new portfolio of rich, indulgent California wines crafted to enhance any moment. “Belle Ambiance is a new offering that resonates with the aspirational, yet economically-conscious Millennial audience who are continuing to drive the growth […]

Hershey Delivers Lancaster Soft Cremes to Consumers in the US

Hershey Delivers Lancaster Soft Cremes to Consumers in the US

The Hershey Company announced Lancaster Soft Crèmes are now available at retailers nationwide in the USA. The rollout includes three flavors sure to satisfy every sweet tooth – Caramel, Vanilla and Caramel and Vanilla and Raspberry. Consumers looking for a throwback to the past and a totally new caramel experience will find just that in […]

Brilliant McDonald’s Billboard Straddles Norway-Sweden Border, Splits Big Mac

Brilliant McDonald’s Billboard Straddles Norway-Sweden Border, Splits Big Mac

Advertising agency DDB Stockholm has created a clever billboard for McDonald’s that brings across its message in a witty, visual way. Although Sweden and Norway are very close neighbors, prices for food, tobacco and alcohol is much higher in the latter than in the former. To highlight how a meal at McDonald’s is cheaper in […]

Pure Helps The Nantwich Cheese Company Launch Into Retail

Pure Helps The Nantwich Cheese Company Launch Into Retail

Brand & packaging agency Pure has just completed packaging designs for two retails brands for the Nantwich Cheese Company. Well established in the wholesale cheese market, this was Nantwich’s first taste of consumer branding. The project required Pure to develop a core Nantwich Cheese brand for ‘value’ supermarkets and a second brand for 99p stores. […]

Mystery & Smithfield Launch Premium Quick Service Restaurant

Mystery & Smithfield Launch Premium Quick Service Restaurant

Mystery is delighted to announce the launch of ‘Smithfield‘, an exciting new Quick Service Restaurant venture founded by David Haimes, the former MD of ‘Itsu‘ and CEO of ‘Obika‘. “Mystery are a great partner, helping us create the Smithfield brand. The team understand exactly what we are trying to achieve and have worked very closely […]

Ginsters and M&C Saatchi ‘Feed the Man’

Ginsters and M&C Saatchi ‘Feed the Man’

http://www.youtube.com/watch?v=9pOO-JiLrwA#t=0 M&C Saatchi Group and Ginsters, the number one brand in savoury pastries and sandwiches, have unveiled a tongue-in-cheek integrated campaign – ‘Feed the Man’ – celebrating the heroic and often unspoken acts that the men of Great Britain perform on an almost daily basis. The campaign, launched on Wednesday 12 February, centres on a […]

Absolut Unveils First Ever ‘Oz’ Bottle That Pays Tribute To Australia

Absolut Unveils First Ever ‘Oz’ Bottle That Pays Tribute To Australia

Absolut and Baz Luhrmann have come together to design their first vodka bottle that pays tribute to Australia. The “Oz” bottle comes in an orange and apple green color scheme, with vignettes, flowers and parrots that form the letters “O” and “Z”. A special neck tag is also attached to each bottle, revealing the four […]

New Ehrmann Mixim Hits Store Shelves With Six Flavor Combinations

New Ehrmann Mixim Hits Store Shelves With Six Flavor Combinations

Greek yogurt has never been so good or so much fun. New Ehrmann Mixim is the only Greek yogurt with a triple-dip of flavorful fun. Packaged in a distinctive heart-shaped container, each serving of creamy, smooth plain Mixim Greek yogurt is paired with two topping combinations to let consumers create their own taste sensations. Mixim is now available […]