One of the world’s most prestigious cocktail competitions is taking to the high seas to turn floating bartenders into mixologists extraordinaire. The Diageo Global Travel team announced the launch of the biggest ever Diageo Reserve World Class program, in partnership with four of the world’s leading cruise lines: Princess Cruises, Norwegian Cruise Line, Royal Caribbean […]
Between the mind-bending speeds, bumper to bumper action and hairpin turns, many observers would say the high-octane world of stock car racing is a little nuts. Now, for the start of the 2014 NASCAR Sprint Cup Series season, Mars Chocolate North America and M&M’S Racing are taking the nuttiness of M&M’s Peanut in NASCAR to […]
In Orlando, Florida, city attorneys went after Paul Russo, the owner of NYPD Pizza—a restaurant that has a similar name and look as the New York Police Department. In 2008, Russo agreed to have disclaimers on every item with the NYPD shield logo on it—the disclaimers had to state that the restaurant was not linked […]
The Skinnygirl brand is out with another innovative take on low calorie beverages that blend great taste and personal flavor customization. Skinnygirl Water Enhancers are available in four unique flavors including White Cherry, Blueberry Acai, Pineapple Coconut, and Fuji Apple. The new line will launch nationally in March at leading food retailers across the United […]
http://www.youtube.com/watch?v=TBb1k-P87PU Nescafe Dolce Gusto, the chic line of single–serve coffee machines that deliver true coffeehouse quality espressos, coffees, lattes and teas, partnered with QVC, to showcase the brand’s unique offerings on February 23 on “In The Kitchen with David.” Consumers had access to Nescafe Dolce Gusto’s innovative single serve machines and a variety of flavors including a […]
Del Monte Fresh Produce Company is one of the world’s leading vertically integrated producers, marketers and distributors of high-quality fresh and fresh-cut fruit and vegetables, as well as a leading producer and distributor of prepared fruit and vegetables, juices, beverages, snacks, and desserts in Europe, the Middle East and Africa. Del Monte Fresh Produce Company markets its […]
Mirinda, from PepsiCo, has appointed Anomaly as its creative agency to launch their 2014 summer campaign in Mainland China. Mirinda is one of China’s top-selling flavored carbonated soft drink. As Mirinda continues to drive growth and innovation, their search for new business solutions led them to collaborate on a project with Anomaly, a new model […]
As obesity amongst younger people spreads, compulsory cooking lessons are back on the menu in the UK for pupils from September 2014. The news may represent a timely recipe for the health of the younger generation, as latest research from Mintel reveals just 30% of those aged 16-24 feel confident in the kitchen, compared to […]
With anticipation growing across the globe for the upcoming 2014 FIFA World Cup Brazil, Budweiser proudly revealed Rise As One, the brand’s global creative campaign on behalf of its sponsorship of the upcoming tournament. http://www.youtube.com/watch?v=CuXsIdf53dY As the official beer sponsor of the 2014 FIFA World Cup Brazil, Budweiser has designed a holistic creative platform under […]
Health conscious Brits, now feeling a prick of conscience following UK Action on Sugars recent call to cut sugar intake, may be relieved to know that there is an easy and natural solution in the shape of California’s plump prunes. The fruit has now been proven to provide a healthy and natural replacement for some […]