Shake-up Pimm’s O’clock With New Flavours

Shake-up Pimm’s O’clock With New Flavours

As the whirligig of summer shindigs gets into full swing, the clever folk at Pimm’s have created two new ways to enjoy Pimm’s o’clock with friends; the new Pimm’s & Ginger Ale and Pimm’s & Diet Lemonade pre-mix cans. These perfectly portable tipples, stocked in Tesco and Waitrose, blend the classic combination of Pimm’s No. […]

Aesop Dish up a Digital Hit for Tic Tac

Aesop Dish up a Digital Hit for Tic Tac

The digital campaign created by Aesop Agency to mark the launch of tic tac’s new flavour variant ‘Apple Burst’ has generated more than 1 million views on YouTube. The campaign, created by Aesop creative directors Matt Pam and Simon Hipwell and directed by Top Gear director Kit Lynch-Robinson, consists of six films of six different […]

Grolsch Lifts the Lid on Bluetooth Bottlecaps Providing Free Movies

Grolsch Lifts the Lid on Bluetooth Bottlecaps Providing Free Movies

Grolsch beer has launched a digital initiative called the ‘Movie Unlocker’, which provides free movies for customers who link bottles to their smartphones using cap-mounted bluetooth in a scheme designed by Russian app developer Heads and Hands. Using a Bluetooth beacon in the bottlecap activated when tapped against a mobile device Grolsch has advanced its […]

Budweiser Hunts for Buskers in Global Talent Search Backed by Jay Z & Rihanna

Budweiser Hunts for Buskers in Global Talent Search Backed by Jay Z & Rihanna

Budweiser is on a global hunt for undiscovered musical talent and is trawling the streets and subways of cities including London and New York to create the “ultimate busker band”, in a campaign backed by global superstars Jay Z and Rihanna. The lager brand is launching the initiative, which spans 85 countries, under the banner […]

Midday Brands Primal Kitchen ‘Caveman Food’

Midday Brands Primal Kitchen ‘Caveman Food’

Midday has created the branding for The Primal Kitchen, a new range of food based on the caveman diet. The caveman, or Paleolithic, diet is based on the diet that early humans would have eaten up to 2.6 million years ago. It suggests eating more protein and fat and less carbohydrates and salt. The initial […]

Kraft Canada Launches Search For Ultimate Food Hacker

Kraft Canada Launches Search For Ultimate Food Hacker

Kraft Canada knows that consumers have never been more committed to eating better, yet busy lifestyles force many to make compromises for the sake of convenience. In efforts to help time-starved millennials cook tasty, easy meals, Kraft Canada has launched a national talent search for Kraft Canada’s Ultimate Food Hacker. Food Hacking is a growing […]