http://vimeo.com/81554052 Belvedere Vodka, the world’s first super premium vodka, announces the launch of its first ever laser cut bottle with LED technology, the Belvedere Silver Saber. Just in time for New Year’s Eve festivities, the Silver Saber will feature a special lighting element that will completely illuminate the Belvedere bottle. It will be showcased during […]
The World Gourmet Society Festival will start on January 20, 2014 – Top restaurants across the globe offer their interpretation of the World Gourmet Society’s mission to discover new culinary landscapes through a specially designed menu. “Discover New Culinary Landscapes” is the mission of the World Gourmet Society (WGS) and its members. To bring this […]
TBWA\Chiat\Day‘s latest spot for Gatorade broke on Christmas day. http://www.youtube.com/watch?v=sB6AS9bfEx8 Whether you’re a professional or an everyday athlete, “Cadence” celebrates the dedication, persistence and repetition of athletes around the world who all know what it takes to win. Featuring Dwyane Wade, Serena Williams, Derek Jeter and Robert Griffin III, Gatorade celebrates a day-in-the-life of athletes […]
Budweiser unveiled Knitbot, a Twitter powered knitting machine, in time for the Christmas jumper season. Part of Budweiser’s campaign to advise and encourage people to appoint designated drivers over the festive season, Knitbot works by using a special chip designed to respond to hashtag mentions of #jumpers4des on Twitter. The more hashtag mentions received, the […]
While the weather outside may be frightful, restaurants and bars are focused on keeping the nightlife sizzling hot. With mixologists diligently working to come up with fresh, new and innovative drinks, tea cocktails are showing up more often on the drink menu and Teatulia Organic Teas is helping to pioneer this trend. According to the […]
After getting shoppers in Milan to share a cab ride together, Coca-Cola’s latest ‘Happiness’ stunt involved giving out free wrapping paper to shoppers in Belgium. Together with Duval Guillaume, it created billboards that dispensed wrapping paper and installed several of them in shopping malls across the country right before Christmas. Shoppers could help themselves to […]
Coca-Cola is launching a multi-channel brand campaign dubbed “Reasons to Believe”, a push designed to remind consumers there is more good than bad in the world. http://www.youtube.com/watch?v=vPqtwPhrwi0 The new ad campaign centres around a 60-second TV spot, soundtracked by a child choir version of Candi Staton’s 1986 single “You Got the Love”. It shows negative vignettes – […]
Morrisons has unveiled its online grocery store, featuring a virtual bakers, butchers and fishmongers. Deliveries will begin across much of the Midlands on 10 January 2014, with customers to receive a one-hour time slot of when their goods will be delivered. Dalton Philips, chief executive of Morrison, said: “This fresh food offer will be the […]
Today’s fast-paced lifestyle can leave people drained and in moments of weakness, they can fall into the trap of making poor choices to replenish themselves. The Quaker Oats Company, a subsidiary of PepsiCo, can be a helpful aid in this struggle, introducing a range of innovative products that help provide the good energy families want […]
The annual nutrition expert trends forecast is in – what fad diets are hot? What’s out? Which foods top the list? What are consumers eating? According to a survey of more than 500 Registered Dietitians conducted by the nutrition trade magazine, Today’s Dietitian, and a leading food, health and wellness public relations agency, Pollock Communications, […]