A clear understanding of evolving consumer behavior helped McLean Design and new client PS Let’s Eat introduce an unfamiliar but über healthy European dairy product called German-style quark to a highly skeptical American market. “Our design team created a brand called Elli as the latest cool arrival to the U.S. dairy aisle,” says Ian McLean, […]
Premium distiller Jura is teasing fans of its whisky with a new campaign showing an artist’s impression of people tasting a thirty-nine-and-three-quarter-year old whisky, ahead of its launch next year. Creative agency Holler is behind the online and experiential campaign, called ‘Visual Taste of 39 ¾s’, which had its beginnings at the Jura Whisky Festival, […]
Barcadi has consolidated the digital accounts for its range of brands, including Bombay Sapphire and Grey Goose, into Weapon7. The seven-figure win entails running all digital and social media operations for Grey Goose, Dewar’s, Bombay Sapphire and Martini, as well as the flagship Bacardi rum brand. The brands were previously managed by various agencies, with […]
A former Burger King executive has been appointed by Ticco Foods as a food innovation and development manager. Joanne Richardson will be tasked with expanding the food service groups portfolio of products; including bakery and morning goods, speciality breads, desserts and ice cream, plus delicatessen, appetisers, savouries and main meals including cured meats, pasties, filled […]
Jamie Porter, one of the UK´s brightest young culinary talents, has taken up the position of head chef at the St Moritz Hotel in Cornwall. At the age of just 26, Jamie has amassed a wealth of experience, much of it alongside some of the nation’s best-known chefs. One of his mentors is Cornish legend […]
As the warm weather continues, consumers across the nation are flocking in droves to pubs and restaurants to enjoy the sun. But while consumers may be visiting pubs more while the sun shines, new research from Mintel reveals that they may not be aware of exactly how much alcohol they are consuming. When shown a […]
Wendy’s customers will have the opportunity to enjoy their favourite menu items in a new urban design setting as the company officially opens a new concept restaurant in Edmonton’s Mayfield district on July 27. The Mayfield location is the second “urban design” concept restaurant in Canada and was designed to engage all five senses and […]
London’s first chocolate themed pop-up restaurant will take place on 27th July in Hackney. The Cocoa Club presents a funky taste experience for you to indulge in a three-course meal cooked with hints of dark chocolate. Going back to the roots of chocolate, the Cocoa Club gives you the opportunity to taste savoury home made […]
To mark the birth of the Duke and Duchess of Cambridge’s first child, McMullen Brewery has released a special beer. Entitled ‘Heir Raiser’, the ale is described as a “light colored, crisp refreshing pint with a light, hoppy finish,” Fergus McMullen, production and sales director, told The Drinks Business. The special ale was also given […]
Somerset based consultancy Smudge has created the identity and packaging for Roman-themed Corinium Ales. The brewery is based in the town of Cirencester, which was known as Corinium in Roman times. Smudge was engaged in August 2012 when the name had been decided and the products made, but no brand developed. ‘They wanted a Roman […]