Photographer Turns Dried-Out Whisky Into Gorgeous, Other-Worldly Art
Phoenix, Arizona-based photographer Ernie Button accidentally discovered that dried out Scotch leaves a white, chalky,…
Miller High Life Returns as the “Official Beer of Bowling” in 2013
Strike Ten Entertainment, the bowling industry’s marketing and sponsorship division, announced today that it has…
Dewar’s Launches New Highlander Honey
The House of Dewar’s has the spirits industry buzzing with the U.S. launch of Dewar’s Highlander…
Bud Light Lime Introduces Straw-Ber-Rita
Last April, Bud Light Lime Lime-A-Rita hit shelves, and in less than eight months, became…
Newcastle Brown Ale Introduces ‘No Bollocks 2013’ Intergrated Campaign
Newcastle Brown Ale today announced ‘No Bollocks 2013,’ a new integrated national marketing campaign intended…
Beer Serves America … Literally
A new economic impact study released shows America’s beer industry—made up of brewers, beer importers,…
Cruise Line Cocktails Go World Class
Diageo Global Travel and Middle East (GTME) announced a new 2013 partnership with Princess Cruises…
Rare Balvenie 50 Year Old Scotch Comes to Quebec
On March 28, Quebec will receive the last bottle of The Balvenie 50 Year Old…
Smirnoff Readies Real-time Social Hub
Smirnoff is developing an online app that allows fans to direct personalised videos of their…
‘Whiskey-Flavored’ Typeface Illustrates The Tastes Of A 12-Year-Old Scotch
Scottish illustrator Steven Bonner has created a beautiful typeface for Ballantine’s Scotch Whiskey that reflects…
VH1 And Smirnoff Vodka Team Up To Search For The “Master of the Mix”
VH1 and Smirnoff Vodka are teaming up for an all-new season of the hit DJ…
The Return of Chicken Cock Whiskey
Chicken Cock Distilling announced that, after nearly a century hiatus, Chicken Cock Whiskey is back…
Guinness Storehouse Kicked off Offical St. Patrick’s Day Celebrations Worldwide
Much like the ball dropping in New York City on New Year’s Eve, the 2013…
Diet Soda May Increase The Risk of a DWI Charge
Those who drink diet soda with alcohol may be at an increased risk of receiving…
Groups of Friends Wanted for Ultimate Miller Time “Internship”
Vince Vaughn and Owen Wilson are taking on a dream internship this summer. They’re not…
Heineken Enhances ULTRA MUSIC FESTIVAL with State-of-the-Art Installation
Heineken, the official beer sponsor of ULTRA MUSIC FESTIVAL, happening March 15-17 and March 22-24,…