Lavazza Teams with Andre Agassi to Launch Campaign for the US Open
Lavazza announced details of a new global collaboration featuring tennis legend, Andre Agassi. The partnership positions…
BrandOpus Designs J.F.Rabbit’s New Vegetable Water
Global brand design agency, BrandOpus has created a brand for J.F.Rabbit’s Veg Water – the first…
Diageo Hits Back After ‘Irresponsible’ Captain Morgan Ad Banned
An ad by Captain Morgan has been banned by the Advertising Standards Authority (ASA) for…
Tiger Beer Helps Create The First Ink Brand Made From Air Pollution
Imagine grabbing a tube of paint, dipping your brush in the black goop and gliding…
Malibu Brings the IoT to FMCG as it Turns Bottles into Digital Touchpoints
Malibu is looking to capitalise on consumers’ “contactless payment behaviour” by turning 40,000 of its…
Heineken Launches Mid-Strength Brand Extension – Its First Ever in Australia
Heineken announced the launch of Heineken 3, signalling the start of the first phase of…
Bacardi Is Turning Private Web Surfing Into an Online Scavenger Hunt
Most people know Google Chrome‘s incognito mode for removing any trace of their web history—or…
Energy Drink Launches Up 29% in 5-Years as Global Sales Hit 8.8 billion Litres
Just as new records have been set in the 2016 Olympic games, new research from…
New Exhibition Explores Gender Relations in Bars & Nightclubs
Artwork by University of Leicester researchers is to be featured in a new exhibition exploring…
Let’s Eat Glasgow! Showcases Craft Beers, Spirits & Wines
A crisp dry beer style famed for quenching the thirst of parched farm workers has…
Playboy Launches Search to Find the Best New Bars in America
Every year, the editors at Playboy search the US for the top new places to…
Pepsi Launches The Sound Drop to Support the Next Gen of Breaking Artists
Pepsi announced the launch of The Sound Drop, a new music platform, in partnership with…
‘Breathalyzer’ Business Card You Lick To Prevent Drunk Driving by Uber
This ingenious in-bar campaign from Russia turns regular ol’ business cards into blood alcohol tests…
Frontier Craft Lager wins Silver Medal in The International Beer Challenge
At this year’s International Beer Challenge, Fuller, Smith & Turner PLC, the London brewer and…
New Beer Now Conference to Locate at BeerX in 2017
Beer Now is an Evolution of the European Beer Bloggers & Writers Conference The Society…
MEC Wavemaker’s Push for Colgate Sensitive Pro-Relief Launches Partnerships with Food Tube & ITV
Colgate Sensitive Pro-Relief is teaming up with Jamie Oliver Group’s Food Tube, ITV and a…