Idents from Jelly Kitchen Capture the Vibrant Flavours of Sensations Streetmix

Sensations Streetmix is a multi texture, multi flavour adventure into exciting tastes from around the world. Each mix has carefully selected bite-size ingredients inspired by world street markets, for a delicious combination of taste and texture.

Jelly Kitchen created three films using ingredients from the packs. Each flavour is based on ingredients from Bangkok, Mumbai and Mexico and the animation studio used these ingredients to create a dancing movement to respond to the soundtrack and then each formation settled on the shape from the pack.

They then added 2D graphics to enhance the stop motion animation and to link each film to the pack’s corresponding colours.

Source: Little Black Book

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