Leo Burnett London’s Christmas campaign for McDonald’s UK focuses on the good times that can be had by excited families, weary shoppers, and those seeking a pre- or post- night out fuel stop, at its many branches up and down high streets across the country. Its newly created 90-second festive film, entitled ‘Juliette the Doll’, […]
Grey London has released their first campaign for iconic British brand Birds Eye, and the first for its peas range in five years. Cinematic and emotive, the premise is simple: to highlight the amount of love and care that goes into growing every single little pea. The launch of this film forms part of Birds […]
December 7th sees the return of Most Contagious, which is the acclaimed year-end event staged by Contagious in London. It makes sense of the most important trends in marketing, technology and consumer culture from the past year and analyses what impact these ideas will have on the immediate future for brands and agencies. The event includes […]
Subway has introduced its first ever seasonal sub, the Festive Feast, with an ad centering on the sub as a pick-me after remembering the social missteps at a recent holiday work party. The meaty sandwich, packaged with turkey breast, pork sausage, bacon, cranberry sauce and a choice of salad is the brand’s attempt at adapting […]
Production company 1stAveMachine partnered with J. Walter Thompson Toronto and SPLENDA to create an integrated marketing campaign that waves goodbye to sugar and instead promotes a stevia-based, calorie-free alternative: SPLENDA Naturals Sweetener. With the prevailing message that “Sweet ain’t enough anymore”, “Coffee” gives the pink slip to traditional sugar around the country in a funny […]
Morrisons and Publicis London have launched their first spate of Christmas ads to promote the supermarket’s premium own brand ‘best’ range. The luxury tabletop spots, directed by Yann Secouet, focus on the quality ingredients and visually stunning outcome of the best range. Separate commercials showcasing the Best range British beef brisket and beef dripping roast […]
Heineken launched the third commercial in their global marketing campaign “There’s more behind the star”, spreading holiday cheer in a hilarious way with spokesperson and world-renowned actor Benicio Del Toro. First premiering on November 13 and just in time for the holiday season, the commercial invites viewers to discover the authentic heritage and history of an iconic, […]
Sainsbury’s has unveiled a joyful new Christmas advertising campaign, which highlights the importance of sharing the gift of time with family and friends this Christmas. The Christmas musical style ad by AMV BBDO, has been created and produced in the UK using state of the art stop frame animation techniques, and the full length 3”20 […]
The latest Weis campaign via agency Clemenger BBDO, Brisbane features a fresh summer track that was played on whole fruit – wired for sound. Weis Juicy Cuts drew on the musical talents of DJ/Producers, YesYou to compose the track – who then performed it live on the fresh fruit that goes into Weis bars. The […]
Pret A Manger is taking an alternative approach to Christmas marketing as it eschews a big budget TV ad and focus on gifting to instead tell the story of its apprenticeship scheme, which provides training and real jobs for the homeless. The campaign, called ‘Opening Doors’, marks the first time the high street food chain […]