Reese’s shows us how it’s done in its latest ads that transform public outcry over its hideous Christmas candy into amusing visuals about tree-shaming. Reminiscent of the Starbucks Christmas cup debacle, fans of the brand took to Twitter to voice their disdain about Reese’s tree-shaped peanut butter candies looking more fecal than festive. The brand […]
The new Heineken commercial from TBWA\NEBOKO and Czar shows that the Dutch and Heineken are the true party animals, even out in space. In the film the Dutch astronaut Joost conjures up a Heineken to celebrate the birthday of his Russian colleague Yuri. But things go wrong: the bottle wanders off into space and shifts […]
Baxters has launched a new campaign celebrating the big and bold flavours of its food range. The print and TV work is set in a quirky, offbeat world and introduces the audience to the outstanding flavours of Baxters, by showing two woman dwarfed by beautifully shot ingredients. The work is the first by RKCR/Y&R for […]
GOVT Singapore has launched its first Häagen-Dazs campaign for General Mills Southeast Asia, titled Real Moments. The campaign was launched in Singapore, Malaysia and Thailand on the same day. It centered around the insight that real, quality time with a loved one is more meaningful than just buying expensive gifts for each other. To launch […]
Disaronno is celebrating its limited edition Disaronno Wears Cavalli bottle, a collaboration between the Italian liqueur and the fashion house, with a TV advertising campaign running until Christmas Eve (Thursday 24 December). The 15-second film reveals the bottle’s new look, which was inspired by a combination of the underwater world and exotic themes from Cavalli’s […]
Brand participation agency 31ST:SECOND, have partnered with Arnott’s for Christmas to develop an in-store campaign that will excite shoppers and encourage them to choose Arnott’s for their entertaining needs this festive season. Recognising Christmas as a key snacking occasion and the season for sharing, 31ST:SECOND have worked with Arnott’s to bring to life a strong […]
Old Mout, New Zealand’s best selling cider brand, has launched a dry style cider aimed squarely at beer drinking males. Crafted to be not as sweet as other ciders, Old Mout Hard Cider is a masculine alternative in a category often epitomised by lens flares and colourful pretty packaging. Partnering with L.A-based director Eric Kissack, […]
McDonald’s has launched one of its most emotionally charged campaign of 2015, reminding people about the power of affection, set in the festive season. The core creative of the campaign by DDB Hong Kong, focuses on the importance of hugging between families and loved ones. The spot tells the story of a traditional grandfather who […]
As the countdown to the festive season starts millions of Brits already have one worried eye on the exhausting side of Christmas. On top of this, they have to contend with more and more Christmas ads, starting earlier and earlier, featuring traditional jingly bells, families around the turkey, re-recorded Christmas songs and all the usual […]
McDonald’s Australia, has this week launched Bring Fries to Life, a campaign created by DDB Sydney and VML Australia, which utilises a variety of film mediums to announce the arrival of another world first from Macca’s – Loaded Fries. The Loaded Fries product lets Aussies top their Fries with either guacomole and salsa or bacon […]