Appleton Estate Jamaica Rum Unveils New Brand Campaign – ‘From Jamaica With Love’

Appleton Estate Jamaica Rum Unveils New Brand Campaign – ‘From Jamaica With Love’

Marking Jamaican Independence Day on August 6, Appleton Estate Jamaica Rum, the only premium rum crafted in the heart of Jamaica, unveiled its new brand campaign, “From Jamaica With Love.” This is the first marketing campaign from the brand’s new creative agency of record, San Francisco’s ARGONAUT, which invites consumers to explore the raw beauty […]

Aesop Dish up a Digital Hit for Tic Tac

Aesop Dish up a Digital Hit for Tic Tac

The digital campaign created by Aesop Agency to mark the launch of tic tac’s new flavour variant ‘Apple Burst’ has generated more than 1 million views on YouTube. The campaign, created by Aesop creative directors Matt Pam and Simon Hipwell and directed by Top Gear director Kit Lynch-Robinson, consists of six films of six different […]

McDonald’s Celebrates 40 years in the UK with Ad Showing ‘What Matters’

McDonald’s Celebrates 40 years in the UK with Ad Showing ‘What Matters’

McDonald’s UK is tonight launching the first ad in its ‘Here’s to What Matters’ campaign, focusing on its charity work. The first ad, “dad’s voice” airs July 25 and focuses on  McDonald’s support of the Ronald McDonald House Charities, which provide accommodation near hospitals that allow parents to stay close to their sick kids. The […]