Snickers has announced they are changing select candy bar packages nationwide in the US, replacing the iconic Snickers parallelogram with popular hunger symptoms such as Loopy, Rebellious, Feisty, Drama Mama, Curmudgeon…and more. The packaging swap is part of the brand’s ongoing topical extension of its award-winning “You’re Not You When You’re Hungry” campaign. To support […]
The #Oscar for Best Candy Coated Costume goes to… pic.twitter.com/CcnNwSV4Vt — M&M’S® Brand (@mmschocolate) February 19, 2015 M&M’s Chocolate Candies have been a staple in movie theater snack cases for decades. Now, they’re bringing the movies to television. Mars Chocolate North America announced M&M’s Brand plans to showcase a humorous spoof of action movie trailers […]
After its Brady Bunch tribute, chocolate brand Snickers continues its clever play on the tagline ‘You’re not you when you’re hungry’ by swapping a Sports Illustrated’s cover model for Medusa. Model Hannah Davis graced the magazine’s latest swimsuit issue as front cover girl, but its back cover reveals a scary-looking Medusa baring her teeth—depicting how […]
Mountain Dew Kickstart has released its new ‘Come Alive’ advert ahead of its official television debut during this weekend’s Super Bowl XLIX Pregame show. The advert signals the launch of two new flavours and is the first stage of the brand’s comprehensive ‘It All Starts with a Kick’ marketing campaign. Directed by Keith Schofield and […]
Mars Chocolate North America gave America its first taste of the all-new 30-second commercial from Snickers that will air during the first quarter of Super Bowl XLIX on Sunday, Feb. 1, on NBC. The new ad from Snickers, the most beloved star of Super Bowl XLIX, could be someone you might not expect. A new teaser […]
M&M’s Crispy Milk Chocolate Candies are back, and the brand is telling all the fans. Even the oscillating, folding and ceiling variety. On Sunday, Jan. 11, Mars Chocolate North America debuted a new TV commercial for M&M’s Crispy, which are returning to shelves for the first time in a decade after countless pleas from consumers. The […]
Snickers Brand is bringing its award-winning global “You’re Not You When You’re Hungry” campaign back to where it all started – Super Bowl Sunday. Mars Chocolate North America announced Snickers is returning to the country’s biggest marketing stage with an all-new commercial that will debut on Sunday, Feb. 1 during Super Bowl XLIX on NBC. Although this […]
BBDO New York, Biscuit’s Noam Murro and Work team up for what was the holiday’s most touching spot. Guinness hit home the importance of USA’s Independence Day with this tearjerker of an ad out of BBDO New York. Entitled ‘Empty Chair’, the film is a salute to the character and strength of a community as […]
http://www.youtube.com/watch?v=q3Z4TQKGXbE&feature=youtu.be Fans turned MetLife Stadium into a mass of orange, blue and green on Super Sunday, but the color that really stood out in Super Bowl XLVIII was … yellow. Mars Chocolate North America unveiled another MVP-caliber Super Bowl commercial for M&M’S Brand that shined a spotlight on M&M’S Peanut – and confirmed its beloved […]
http://www.youtube.com/watch?v=Orxqjw3o9cw Mars has just launched a new television campaign in support of its Bites Portfolio. The first two spots in the campaign break this quarter and feature Snickers Bites—a bite-sized version of the brand’s popular candy bar that hit shelves last year. The commercials carry a new theme, “your favourite bars, bite-sized,” and beg the […]