Millennials have replaced Boomers as America’s most populous and most influential generation, with more than 75.4 million in the US alone. Ranging from 21-34, some of our country’s most important technological, creative, and economic advancements can be directly attributed to this age group. Yet the very people who are changing the face of the nation […]
To celebrate its exclusive sponsorship of Tomorrowland, one of the world’s largest electronic music festivals, Anheuser-Busch InBev has launched ‘Infected by Music’ – a cross-brand global campaign to bring exclusive music experiences leading up to and during the Belgian edition of the festival (July 22-24) and reaching consumers all around the world. At the heart […]
“Right wing or left wing, nude we are equal,” says Wilson Barreto. Wilson was blinded by a FARC (Revolutionary Armed Forces of Colombia) bomb attack in Bogotá when he was just 19. He is one of more than 6,000 people from all sides of the Colombian civil war who posed nude at Bolívar Square, Bogotá, […]
Chocolate milk brand YUP! and digital media company Onion, Inc. are rallying teens and young adults across the nation to join the ‘Nothing Hour’ movement. The beverage brand is shaking up the chocolate milk market by bringing an unconventional twist to a familiar category, using social marketing to appeal to young adults and teens rather […]
For the past three months, the US has been engaged in a passionate election that has changed the course of history forever: DEWcision 2016. Members of the Mountain Dew Nation have cast their votes for either Mtn Dew Baja Blast or Mtn Dew Pitch Black, two specialty flavours that developed cult followings over the years, and after months of […]
Violet Benson (@daddyissues_), Comedian and Internet Personality, has co-founded a new line of wine with Anthony Allport, Chief Executive Officer of Fine Wine Agency. Available online beginning July 18 at funwine.co, and at 40 retailers in New York, NY, Fun Wine Co (@funwineco) launches just in time for the summer. Instagram’s “Meme Queen” and Fun Wine Co […]
Deliveroo is embracing something that has been on its radar since day one: alcohol. Deliveroo has partnered with the likes of Majestic Wines and BrewDog to bring beverages right to your front door in less than 20 minutes, according to multiple reports. The food delivery startup has always had alcohol on its mind, and it […]
Malibu launched its second ever Snapchat lens – a bursting pineapple head – to celebrate National Piña Colada Day, as part of the wider “Search for Summer” campaign. Malibu is not only leading the way to summer fun, but is also leading the way for all spirit brands looking to tap Snapchat. Malibu became the […]
Lindeman’s and J Walter Thompson Melbourne have searched the world to discover what makes people smile in a new campaign that features universally relatable stories of friendship and positivity. Celebrating Lindeman’s remarkable global popularity in over 100 countries, “The World Smiles with Lindeman’s” campaign was created by JWT’s Melbourne team and will launch globally from […]
Taiwan’s premier whisky maker Kavalan Distillery is celebrating its two biggest achievements, being named the “best single malt” and “best single cask, single malt” whiskies on Earth. The prestigious World Whiskies Awards (WWA) named the Kavalan Solist Vinho Barrique its 2015 “World’s Best Single Malt Whisky.” In 2016, Kavalan was also named the WWA’s “World’s […]