Maison Mumm Invites David Guetta for a Unique New Collaboration

Maison Mumm Invites David Guetta for a Unique New Collaboration

True to its pioneering spirit and passion for innovation, Mumm is for the second time partnering with David Guetta. Sharing a passion for celebration that initially brought them together for the music video for David Guetta’s no.1 track Dangerous, Mumm’s next adventure with David Guetta brings us the first ever urban horse race. Maison Mumm […]

How Andes Beer’s Fake Casting Helped Average Looking Guys Hook Up

How Andes Beer’s Fake Casting Helped Average Looking Guys Hook Up

Under the Creative Direction of Juan Pablo Lufrano, Rafael Santamarina, and Ariel Serkin, Del Campo Saatchi & Saatchi present their latest work for Andes beer. The piece was directed by Diego Núñez Irigoyen from Agosto production company. Andes gathered all the most attractive men in Mendoza for a huge Saturday casting that lasted all night. […]

John Fuller Named New President & CEO of Coffee Bean & Tea Leaf

John Fuller Named New President & CEO of Coffee Bean & Tea Leaf

The Coffee Bean & Tea Leaf—the oldest and largest privately-held specialty premium coffee and tea retailer in the United States—announces the appointment of John Fuller as the new President and Chief Executive Officer. Fuller most recently served as President and CEO of The Johnny Rockets Group, Inc., for the past five years. During his tenure […]

Heineken & Gratafy Team to Reward Beer Samples Through Social Media

Heineken & Gratafy Team to Reward Beer Samples Through Social Media

Heineken announced a new partnership with experiential marketing platform, Gratafy, to give complimentary beers to consumers (21+) in key markets nationwide in the US via Facebook and Twitter. The campaign will connect fans in social settings through social media in Los Angeles, Chicago, San Francisco and Houston, by offering a free Heineken, Heineken Light or […]

Grey Goose Serves Up “The Winning Shot” at the 2015 US Open

Grey Goose Serves Up “The Winning Shot” at the 2015 US Open

Grey Goose vodka, known for celebrating the “World’s Best,” toasts to its longstanding US Open partnership with a premiere activation taking New York City by storm. For the first time during its partnership with the world-renowned tennis tournament, Grey Goose transforms Manhattan’s grid into a tennis court the size of the city, bringing the daytime […]

Nespresso Continues To Pay Homage To Italian Coffee Culture

Nespresso Continues To Pay Homage To Italian Coffee Culture

Each year, Nespresso creates eagerly anticipated Limited Edition coffees to continually surprise and delight as well as deliver new sensory pleasures to some of the world’s most discerning coffee lovers. This year Nespresso is launching Tribute to Milano and Tribute to Palermo, which honour the diversity and richness of Italian coffee culture and are inspired […]