Anheuser–Busch InBev is set to roll out it 1,000 interactive digital display beer coolers into retailers across the US to promote its Bud Light brand. The display units, created by Aerva, was revealed at Ad Tech New York in November, with the cooler doors acting as interactive digital adverts to promote the Bud Light contained […]
elit by Stolichnaya, the highest rated white spirit in the world, announced the arrival of elit pristine water series: Andean edition, the third and final limited edition Ultra Luxury Vodka in the exclusive series. The elit pristine water series captures the unrelenting pursuit of liquid perfection, as the vodka maker continues its quest to explore […]
Crown Royal Canadian Whisky expands its legendary portfolio with the announcement of a new flavoured whisky – and the apple does not fall far from the historic tree. Crown Royal Regal Apple is a combination of the well-known, premium taste of Crown Royal whisky infused with natural apple flavours. Crown Royal Regal Apple is a unique […]
S. Martinelli & Company (Martinelli’s) just announced the release of its new, Arizona State University co-branded Sparkling Cider, for sale at Bashas’ grocery stores through December. Martinelli’s displays Sun Devil Pride and Tradition The Arizona State community can show their support with non-alcoholic, ASU commemorative label Sparkling Cider for festive and safe parties and holiday […]
Ahead of the upcoming Autumn Rugby Internationals, Guinness and creative agency AMV BBDO are releasing four pieces of content to rally the fans of each of the Home Nations. Jonny Wilkinson, Shane Williams, Bill McLaren and the Munster team of 1978 will be celebrated in a new Guinness ad campaign; which will air for the […]
The Coca-Cola Company, in partnership with (RED), invites people from all over the world to join efforts to help end mother-to-child transmission of HIV with the launch of a new campaign, titled “Share the sound of an AIDS free generation.” The campaign will feature an array of top artists as they debut new music, and […]
The Bordeaux Wine Council (CIVB) will launch a new international advertising and branding campaign across seven key markets starting in November. The new campaign, which was created by London-based agency Isobel, focuses on authenticity, diversity, and innovation, and is aimed at stimulating a re-discovery of Bordeaux as a world reference in terms of wine quality […]
Following ButterflyCannon’s striking packaging redesign for Hennessy Very Special, this new look needed to be customised for the more relaxed and celebratory Festive gift packaging. ButterflyCannon’s approach was to maintain the core of the redesign whilst embellishing it with a bit of sparkle, holly and stars mixed with the emblematic vines. The Hennessy bow was […]
To celebrate Halloween last week, Pepsi Max decided to play a prank on some unsuspecting moviegoers. Using an augmented reality bathroom mirror equipped with face tracking technology, the brand gave the moviegoers a scare by giving their reflections a horror makeover. Staring into the mirror, one man had his reflection turn into a scary clown, […]
[fvplayer src=”https://www.fabnews.live/wp-content/uploads/2014/11/301431_BACARDITRIANGLE_ENDVIDEO_FINALVIDEO_031114_v005_h264.mp4″ width=”600″ height=”360″ splash=”https://www.fabnews.live/wp-content/uploads/2014/11/CJP50486.jpg”] Halloween weekend bats, black magic and BPM collided in the Bermuda Triangle to create a music experience like no other on earth. Over three action-packed days Bacardí Triangle delivered poolside sets from world-class DJs, a spectacular Black Magic Halloween party headlined by AC Slater and a handpicked artist line up that […]