Serviceplan Embodies the True Spirit of Harley Davidson in Drinkable Form

Serviceplan Embodies the True Spirit of Harley Davidson in Drinkable Form

Lovers of iconic Harley Davidson motorbikes from all over the globe make a pilgrimage to the workshop of Ehinger Kraftrad, an internationally renowned manufacturer of custom-made motorbikes.  Kraftrad has taken his obsession to another level, with the creation of ‘The Archaeologist,’ a Premium Dry Gin whose bottles have the unusual feature of containing original Harley engine […]

E.A.T and BBDO Raise Food Allergy Awareness in PSA with Celebrity Chef Ming Tsai

E.A.T and BBDO Raise Food Allergy Awareness in PSA with Celebrity Chef Ming Tsai

End Allergies Together (E.A.T.), a non-profit organisation that funds research to help solve the growing food allergy epidemic, has joined forces with the award-winning ad agency BBDO New York to develop a public education campaign designed to advise people of all ages about the life-threatening dangers people with food allergies face every time they eat. […]

Chipotle and RZA Cook up Music with Each of the Mexican Grill’s 51 Ingredients

Chipotle and RZA Cook up Music with Each of the Mexican Grill’s 51 Ingredients

Chipotle Mexican Grill is using music to draw attention to the 51 ingredients making up its menu in a sonically-pleasing collaboration with Wu-Tang Clan producer RZA. In the two-minute video, an original sound is designated to each ingredient. RZA composes music like a chef would a meal in a visually engaging ad that splices animation with […]

Volvic Launches Sampling Activity via ‘Let It Out’ Campaign

Volvic Launches Sampling Activity via ‘Let It Out’ Campaign

Experiential agency Closer has launched a campaign to drive brand awareness for Volvic’s ‘Touch of Fruit’ and ‘Juiced’ ranges among a millennial audience. The ‘Let it Out’ initiative plays on the volcanic origins of Volvic bringing to life an eruption of fruity goodness whilst encouraging millennials to express their inner optimism and positivity through a […]

Smirnoff Celebrates “Made in America” Heritage with New Campaign Starring Ted Danson

Smirnoff Celebrates “Made in America” Heritage with New Campaign Starring Ted Danson

The makers of Smirnoff vodka announce a new partnership with American actor, author and environmentalist, Ted Danson, as an extension of the Smirnoff No. 21 vodka campaign “Only the Best For Everyone.” As part of the partnership, Smirnoff worked with Danson to co-curate a comical series of short videos, which are now available to view on YouTube as […]

Heinz Develops ‘Chicago Dog Sauce’ for the City that Won’t Put Ketchup on its Hot Dogs

Heinz Develops ‘Chicago Dog Sauce’ for the City that Won’t Put Ketchup on its Hot Dogs

Every city has its own unique culinary delicacies and quirks, but few rival Chicagoans and their utter refusal to put ketchup on hot dogs. That’s why ketchup purveyor Heinz has rolled out a ‘Chicago Dog Sauce’ for National Hot Dog Day on July 19. Made specially for Chicagoans, the sauce – which Heinz said is […]

Have a Break from the Grunting of Wimbledon with JWT London’s KitKat Radio Ad

Have a Break from the Grunting of Wimbledon with JWT London’s KitKat Radio Ad

The sight of thousands of people sitting on Murray Mound with strawberries and cream is testament to how much we love Wimbledon. But we can all agree that sometimes the grunting gets a bit much! KitKat pokes fun at the absolute racquet some players make with a new tactical radio spot by J. Walter Thompson […]

Badass Mother Clucker Struts Her Stuff to DMX in New KFC Campaign by Mother London

Badass Mother Clucker Struts Her Stuff to DMX in New KFC Campaign by Mother London

KFC launched a new campaign, “The Whole Chicken”, which takes a bold stance on quality – tied together with new campaign line “The Chicken, The Whole Chicken And Nothing But The Chicken.” In a distinct shift in tone for KFC, the campaign proudly takes on the provenance and quality of the chicken used at KFC […]

Dave Says Pie was ‘Not Bad’ in the Latest ‘Good Different’ Ad from ALDI Australia

Dave Says Pie was ‘Not Bad’ in the Latest ‘Good Different’ Ad from ALDI Australia

ALDI’s success in Australia has been built on listening to what shoppers want. Long before Woolworths introduced customer reviews, ALDI Testers Club was inviting shopper feedback and using it to develop better quality products. As part of the ‘Good Different’ brand platform ALDI is launching a 30-second TV ad via BMF, to tell Australians that […]