Budweiser is bringing back Dream Goal, its hunt for the greatest amateur goals from across the country. 2016 will see the addition of Liverpool FC legend Jamie Carragher to the judging panel, alongside top pundit Jamie Redknapp and broadcaster Ed Chamberlin. The trio feature in a brand new Budweiser Dream Goal launch ad celebrating the goal-scoring […]
Pepsi Max is of the first UK brands to partner with Snapchat to bring Sponsored Lenses to users. The drinks giant is turning selfies into ads for its ‘Chelfie’ Valentine’s Day push. Available for 24 hours on 14 February, the drive will see users give their pictures “a cherry-flavoured” makeover. A special effect filter will superimpose […]
BrewDog is attacking bête noire Diageo in a low-budget campaign that makes fun of Guinness’ famous ‘Tick Follows Tock’ advert. BrewDog co-founders James Watt and Martin Dickie dress up as a pantomime horse and go on an outing to a local leisure centre to parody the Guinness ad, which originally featured CGI horses appearing from […]
Skippy introduces Skippy P.B. Bites, a peanut butter coated, double peanut butter or pretzel filled snack that’ll be a hit for kids, their mums and horses. Yes, horses. Skippy continues their “Yippee!” campaign this year with a P.B. Bites launch spot entitled “Horse”. What happens when a boy returns home from school and, in typical […]
Cadbury Dairy Milk Silk, India’s favourite premium chocolate brand, recently launched a new thematic TVC, encapsulating the brand’s signature romantic nostalgia – “Kiss me…close your eyes”. The film showcases two young puppeteers craving so much for Cadbury Dairy Milk Silk, that they indulge while in the midst of a performance, thus highlighting yet another unique […]
Australians recently met ‘Deb Poole’, the professional waterslide tester and mum of three whose extraordinary career is fuelled by milk, as Dairy Australia’s new campaign, via 10 Feet Tall, launched nationally in Australia. The first of a series zeroing in on hero dairy products, the campaign follows seemingly ordinary characters with extraordinary jobs – made possible […]
Dolmio has launched its brand new ad spot “The Meeting”, which aims to show how its great tasting Italian inspired cooking sauces and meal-kits can be the spark that brings families together. In the new 30 and 10 second ads, the ever popular Dolmio family are joined for the first time ever by all new […]
Coca-Cola assembled two Marvel superheroes for its Super Bowl ad on February 7 in a bid to push its new Coke Mini cans. The 60-second ad featured the latest Marvel character to receive the film treatment in Ant-Man, voiced by Paul Rudd, facing off against Hulk in a cross city chase. The ad revolves around […]
Pepsi, the official sponsor of the Super Bowl 50 Halftime Show, unveiled activations the brand will execute around California’s Bay Area and across the country, to get consumers excited for Halftime and Super Bowl 50 leading up to the big game. Returning for the 14th consecutive year as the official soft drink partner of the […]
Kerry Foods-owned Mattessons, and Saatchi & Saatchi London, announced the launch of a new UK-wide campaign that aims to disrupt the status quo of the nation’s snacking habits, and incite a revolt against crisps. The ad stars the ‘Snackarchist’, a geeky, tongue-in-cheek character who embodies the Mattessons rebellious spirit, and breaks all sorts of rules […]