Mini Babybel Introduces Fun Character In New TV Campaign

Mini Babybel Introduces Fun Character In New TV Campaign

Mini Babybel, one of the UK’s cheese snack favourite, is back on TV screens with a brand new and highly-engaging advertising campaign. On air from the end of May, the new creative by Y&R Paris sees the brand unveil ‘The SuperCheese’ – a talking Mini Babybel superhero character that will strengthen the emotional connection with […]

Get a Slice of Icelandic Life in W+K London’s Charming New Arla Campaign

Get a Slice of Icelandic Life in W+K London’s Charming New Arla Campaign

This spring, Iceland’s traditional and nutritious yogurt, skyr, is set to conquer British shores. Arla Skyr is made from skimmed cows milk and is carefully made following traditional Icelandic methods, which results in a delicious, silky texture that is low in fat, reduced in sugar and naturally high in protein. Known for their strength and […]

Ben & Jerry’s Rolls Out a Brand New Way to Eat Ice Cream

Ben & Jerry’s Rolls Out a Brand New Way to Eat Ice Cream

Ben & Jerry’s has created the ultimate solution to satisfy the munchies for ice cream lovers, and just in time. On April 20th the company will roll out a revolutionary new way for fans to eat their ice cream with the BRRR-ito, available in scoop shops nationwide in the US. For first-timers, Ben & Jerry’s […]

Müller Unveils New Müllerlight Goodies Range Designed by Coley Porter Bell

Müller Unveils New Müllerlight Goodies Range Designed by Coley Porter Bell

Müller has extended its Müllerlight light product range following a period of growth at the dairy food brand. Available From 8th March in three delectable flavour combinations, new Müllerlight Goodies is the first ever Müllerlight yogurt with a mix of delicious crunchy pieces on the side, bringing a whole new level of enjoyment, texture and […]

The Decline of a British Favourite – The Cheese Sandwich

The Decline of a British Favourite – The Cheese Sandwich

Survey by Anchor Cheddar shows the British are shunning the simple cheese sarnie. A Great British classic, the traditional cheese sandwich, is in decline according to a survey of 2,000 adults by British cheese brand, Anchor Cheddar. The survey conducted by Yougov looked into the nation’s eating habits and discovered that although the Brits place […]

Sartori Launches New Citrus Ginger BellaVitano Cheese

Sartori Launches New Citrus Ginger BellaVitano Cheese

Sartori Company, producers of award winning artisan cheese, is excited to announce its launch of Citrus Ginger BellaVitano during this year’s Winter Fancy Food Show held in San Francisco, CA.  Citrus Ginger BellaVitano will be available year-round at specialty cheese shops across the United States beginning this February. Citrus Ginger BellaVitano is a delightful cheese […]