Train travellers in northern Japan can use KitKat as train tickets as part of a pioneering scheme to rejuvenate tourism in a part of the country devastated by the earthquake and tsunami three years ago. It is the first time a Japanese rail company has allowed chocolate bar packaging to be used as a valid […]
“Wheely’s Café” is developed by the Nordic Society For Invention and Discovery for the sole purpose of “making the world better, one pedal at the time”. In addition to being the “world’s smallest café”, Wheely’s is also the “world’s cheapest franchise”. Aspiring café owners would only need to fork out US$3,000 to be part of […]
UTZ Certified is launching a three-year initiative in Turkey aimed at bringing sound sustainability standards to hazelnut farming. A pilot project will be implemented across three hazelnut producing regions in the country; Trabzon and Giresun in the Northeast, and Duzce in the Northwest; where about 175 farmers are expected to take part. UTZ members such […]
The Wrigley Company Foundation announced the addition of ten new countries to its international Litter Less education campaign led by the Foundation for Environmental Education (FEE). This addition brings the number of participating countries to 35 globally and kicks off the third year of a three-year, $3.1 million campaign. The Litter Less campaign aims to […]
A growing number of companies and organisations are supporting the Save Food Initiative dedicated to the fight against global food loss and waste. Nestlé, the world’s biggest food company, has now joined. This means that a hundred industrial companies, associations and media are now working together with Save Food – a broad-based alliance that covers large […]
http://youtu.be/6Ih0Drtuufc How do you say the word grey in a dozen languages? It doesn’t really matter. What matters is that Coca-Cola is here to save you from your drab urban existence with a bright red truck filled with bright green grass. In this new Coke ad from Wieden + Kennedy in Amsterdam, the truck rolls […]
Built by Pacific Environments Architects Ltd, The Yellow Treehosue Restaurant in Auckland allows people to dine in this “cocoon”. Made out of poplar planks and redwood, this 40-meter high joint is built in such a way that there are spaces between the planks, allowing customers to take in the night air. The restaurant can be […]
Wikifoods, the company that developed edible food packaging, has opened a bar in Paris. Called ‘Wikibar’, it will sell products enclosed in edible skins such as yoghurt, ice cream, cheese—and possibly cocktails. Created by Harvard professor David Edwards, the edible skins can be made into various forms and sizes, and can contain liquids, emulsions, foams, […]
A very special brew is quenching the thirst of visitors and walkers in the Lake District thanks to an innovative Visitor Giving idea devised by responsible tourism organisation, Nurture Lakeland, and Cumbrian brewer, Jennings. ‘Nurture Lakeland Ale’ is a tipple differing from any other pint pulled in Cumbria, as 5 pence per pint is donated […]
McDonald’s has decided to renewing its brand image integrating the architecture of its restaurants with a renewable energy source thanks to new solar carports built to offer customers a useful and ecological way to protect their cars. Alkmaar, Schagen and Burgerbrug are the towns chosen for this experimental project: the installation of a carport for […]