Nutella Spreads a Little Love in February with Guinness World Record

Nutella Spreads a Little Love in February with Guinness World Record

Nutella ended February, ‘The Month of Love’, with the achievement of a Guinness World Record for the longest line of pancakes, held at Sydney University. The culmination of a month long digital campaign titled ‘Spread A Little Love’ via The Kinetic Agency, where users were encouraged to share personalised messages of love. Each shared message […]

Heinz Brings in a Real Hostage Negotiator to Resolve Parent-Child Standoffs at Dinner

Heinz Brings in a Real Hostage Negotiator to Resolve Parent-Child Standoffs at Dinner

When it comes to dinner, your kid might as well be a terrorist, says an amusing new ad from Heinz. A crisis negotiator offers tips on how to de-escalate the situation after a young menace discovers there’s no ketchup left to go with his chicken nuggets in the chuckle-worthy 1:15 spot, created by Taxi. Jack […]

Voicebox’s New Design for Pacific Foods Celebrates Real Ingredients and Wholesome Food

Voicebox’s New Design for Pacific Foods Celebrates Real Ingredients and Wholesome Food

Packaging Design Firm Voicebox partnered with Pacific Foods, leading producer of organic soups, broths and plant-based beverages, to refresh the brand’s packaging to celebrate the superior quality and holistic simplicity of its products and ingredients. Voicebox’s design brings vitality, freshness and consistency across Pacific Foods’ extensive collection of stocks, broths, soups and eight varieties of […]

MullenLowe Malaysia and Domino’s Create a New K-Pop Sensation the Samyeang Showdown

MullenLowe Malaysia and Domino’s Create a New K-Pop Sensation the Samyeang Showdown

 Supported by MullenLowe Malaysia, Domino’s Malaysia has launched a new international flavour in the Malaysian market featuring the Korean inspired menu for its Limited-Time-Offer campaign called the Samyeang Showdown. Working closely together with Domino’s other agencies, the new campaign began with a teaser that aimed to excite Malaysian K-pop fans with news about a […]

Not Surprisingly, Lack of Snickers Leads to Uncomfortable Moments in Brand’s New Ads

Not Surprisingly, Lack of Snickers Leads to Uncomfortable Moments in Brand’s New Ads

 Snickers is giving almond and peanut butter versions of its candy bar the spotlight in two new ads that stick with its “You’re Not You When You’re Hungry” messaging. In “Ahmend,” viewers see two guys in a car. The passenger has a Snickers Almond and clearly loves all things almond. He keeps discussing almonds, […]

Burger King is Looking to Hire Pyromaniacs in New Campaign by Grabarz & Partner

Burger King is Looking to Hire Pyromaniacs in New Campaign by Grabarz & Partner

Burger King has a message for young people in Germany who like to play with fire: Apply for a job today! The fast-food chain that never shows any fear of getting burned turns up the heat once again in its latest campaign. A series of print and out-of-home ads by Hamburg’s Grabarz & Partner capture visually striking […]

Kellogg’s Uses Robots to Create ‘Amazing Creations’ in New Campaign by JWT Sydney

Kellogg’s Uses Robots to Create ‘Amazing Creations’ in New Campaign by JWT Sydney

 Kellogg’s has launched a series of new executions for its ‘Amazing Creations’ master-brand campaign, which originally featured YouTube star Zach King. The new campaign, created in collaboration with J. Walter Thompson Sydney, went live on March 6, comprising of two TVCs and one long-form video, this time drawing on the talents of Simone Giertz, […]

Pringles Produce Flavour Epiphanies in Funny Out-of-Body Spots

Pringles Produce Flavour Epiphanies in Funny Out-of-Body Spots

 Pringles have launched a series of animated films that transport us to new worlds with their classic potato chip flavours. Dark Energy, DigitasLBi and Cookie Studio created the quirky spots with the snack brand. In each mixed-media film, characters take a single bite of a Pringles flavoured chip and is momentarily propelled into a […]