Doritos, one of the flagship brands from PepsiCo’s Frito-Lay division and a brand known for bringing some of the boldest flavours to the snack aisle, announced the latest edition to its Dinamita rolled tortilla chip line: Doritos Dinamita Fiery Habanero flavoured rolled tortilla chips. Available nationwide beginning this month, new Doritos Dinamita Fiery Habanero chips […]
Domino’s Pizza raised a record high amount of donations for St. Jude Children’s Research Hospital during the 2013 10th annual St. Jude Thanks and Giving campaign, bringing the total amount raised in 2013 to $4 million. After this year’s campaign, the recognized world leader in pizza delivery has now raised more than $20 million for […]
The Hershey Company announced Lancaster Soft Crèmes are now available at retailers nationwide in the USA. The rollout includes three flavors sure to satisfy every sweet tooth – Caramel, Vanilla and Caramel and Vanilla and Raspberry. Consumers looking for a throwback to the past and a totally new caramel experience will find just that in […]
Advertising agency DDB Stockholm has created a clever billboard for McDonald’s that brings across its message in a witty, visual way. Although Sweden and Norway are very close neighbors, prices for food, tobacco and alcohol is much higher in the latter than in the former. To highlight how a meal at McDonald’s is cheaper in […]
Brand & packaging agency Pure has just completed packaging designs for two retails brands for the Nantwich Cheese Company. Well established in the wholesale cheese market, this was Nantwich’s first taste of consumer branding. The project required Pure to develop a core Nantwich Cheese brand for ‘value’ supermarkets and a second brand for 99p stores. […]
Mystery is delighted to announce the launch of ‘Smithfield‘, an exciting new Quick Service Restaurant venture founded by David Haimes, the former MD of ‘Itsu‘ and CEO of ‘Obika‘. “Mystery are a great partner, helping us create the Smithfield brand. The team understand exactly what we are trying to achieve and have worked very closely […]
http://www.youtube.com/watch?v=9pOO-JiLrwA#t=0 M&C Saatchi Group and Ginsters, the number one brand in savoury pastries and sandwiches, have unveiled a tongue-in-cheek integrated campaign – ‘Feed the Man’ – celebrating the heroic and often unspoken acts that the men of Great Britain perform on an almost daily basis. The campaign, launched on Wednesday 12 February, centres on a […]
Greek yogurt has never been so good or so much fun. New Ehrmann Mixim is the only Greek yogurt with a triple-dip of flavorful fun. Packaged in a distinctive heart-shaped container, each serving of creamy, smooth plain Mixim Greek yogurt is paired with two topping combinations to let consumers create their own taste sensations. Mixim is now available […]
Baskin-Robbins, the world’s largest chain of ice cream specialty shops, and Boardwalk Frozen Treats, the sales, marketing and distribution partner for Baskin-Robbins ice cream and frozen treats sold in grocery stores in the U.S., today announced a partnership to bring a flavorful range of packaged ice cream and ice cream bars to the shelves of […]
After almost 50 years in the bar and grill business, TGI Fridays knows relationships. Since opening its doors in 1965, Fridays™ has seen more dates, connections, break-ups and make-ups than any other bar in America. With such a long history, it’s fitting that Fridays would have the best insight into who is having more fun […]