Peroni Nastro Azzurro Celebrates 50th Anniversary

Peroni Nastro Azzurro Celebrates 50th Anniversary

This month, Peroni Nastro Azzurro – the premium Italian beer – is proud to celebrate 50 years of passion, craftsmanship and contemporary Italian style. Since 1963, Peroni has applied Italian style to the world of beer, using the finest ingredients to yield a crisp and refreshing lager with an unmistakable character. Staying true to Italian […]

Martini Celebrates 150 Years of Italian Style at Glittering Anniversary Gala

Martini Celebrates 150 Years of Italian Style at Glittering Anniversary Gala

Martini, the leading Italian sparkling wine, celebrated its 150th Anniversary in spectacular fashion on the shores of Lake Como. The gala to celebrate 150 years of Martini, the ultimate symbol of Italian style and passion, was filled with magical Martini moments from the past, the present and the future all set against the stunning backdrop of the […]

A Beer You Can Spread On Toast

A Beer You Can Spread On Toast

Beer lovers, rejoice! You now can have your beer, and eat it too. A collaboration between two Italian companies from Lazio, chocolate makers Napoleone and beer brewery Alta Quota have created a beer you can spread like butter. An ingenious creation that’s a dream come true for those who love their alcohol, the spreadable beer […]

PepsiCo Collaborates With Rexam to Produce Beyoncé Bottle

PepsiCo Collaborates With Rexam to Produce Beyoncé Bottle

PepsiCo Beverages Italy, has selected Rexam‘s Fusion aluminum bottle as its pack of choice for their limited edition Pepsi Beyoncé bottle. Chosen for its stand out shape and the graphic potential available from Rexam’s high definition printing, the Fusion aluminum bottle encapsulates the global partnership between PepsiCo and Beyoncé, and Pepsi’s close association with the […]

‘World’s Smallest Restaurant’ Only Seats 2 Diners at a Time

‘World’s Smallest Restaurant’ Only Seats 2 Diners at a Time

Located in Vacone, central Italy, the restaurant ‘Solo Per Due’ embodies its philosophy as it means “just for two” in Italian. The restaurant only caters to two people at a time as the owner, Remi Di Claudio would like couples to experience an exclusive dining experience. Those who would like to dine there would have […]

Bombay Sapphire Name Matteo Vanzi World’s Most Imaginative Bartender

Bombay Sapphire Name Matteo Vanzi World’s Most Imaginative Bartender

Matto Vanzi of Italy is the winner of the Bombay Sapphire World’s Most Imaginative Bartender competition. Matteo Vanzi took home the top honors at the global final in Tuscany, Italy, which saw him compete against professional bartenders from around the world for the accolade and a prestigious prize. The world’s fastest-growing gin brand by volume and […]

A World First – Passata in a PET Bottle

A World First – Passata in a PET Bottle

As Italy’s most loved tomato brand, Cirio is an icon of Italian cuisine in over 90 countries. Since 1856, Cirio has created a range of tomato products to bring the authentic taste of Italy into every home! Now, millions of UK consumers are discovering Cirio for the very first time and experiencing the distinctive aromas, […]

Gioni’s Roll Out Bold Ketchup Ads

Gioni’s Roll Out Bold Ketchup Ads

To promote Gioni’s new upside-down bottles in Italy, Milan-based ad agency A1ch1m1a Advertising created three bold and cheeky ads. The print ads feature a Tomato Ketchup, Salad Cream (Ranch Dressing), and Brown Sauce (Barbecue Sauce) bottles giving people a ‘spanking’—like how we normally do to get sauce out of the bottles—sending a message that the […]