With the hottest days of the year upon us, Dunkin’ Donuts, America’s all-day, everyday stop for coffee and baked goods, is giving people a great new way to keep cool at home with the brand’s famous Iced Coffee. Dunkin’ Donuts introduced Original Blend Iced Coffee K-Cup packs, a new variety of the brand’s popular K-Cup […]
You may not know this, but other than being a sexy Hollywood heart-throb, actor George Clooney is also an avid tequila-drinker. Together with his tequila-loving buddies Rande Gerber and Mike Meldman, Clooney decided to create the elusive ideal tequila they sought the world over but couldn’t seem to find. The result is the launch of […]
Mars has unveiled a new print and TV campaign to promote Snickers Bites, a new bite-size range it launched onto the market in May this year. Kicking off in July, the advertising and social media campaign was created by BBDO New York and uses the familiar “You’re not you when you’re hungry” theme. Continuing the […]
Peroni Nastro Azzurro is launching a new advertising campaign, named Storie di Stile (Stories of Style), to celebrate its Italian heritage and reinforce its credentials as a premium Italian style brand. Made by creative agency The Bank, the new campaign tells the story of Peroni Nastro Azzurro’s creation in Italy in 1963, and highlights the […]
Ruffles, one of the flagship brands from PepsiCo’s Frito-Lay division, is adding a twist to one of America’s most popular side dishes. Ruffles Crispy Fries Potato Strips, available nationwide this month and just in time for National French Fry Day on July 13, are the first-ever French fry-shaped snacks sliced from real potatoes. The new […]
Drink brands Old Jamaica Ginger Beer, ting and Ben Shaws have joined together to offer on-trade outlets a brand new range of soft drinks and mixers. Catering for the growing demand for new cocktails and quality minerals, the range of 200ml glass bottle drinks will be available this summer and hopes to target the four […]
Arnold Worldwide have launched ‘Swarm’, a new spot for Jack Daniel’s Tennessee Honey, that’s creating a real buzz for the number one selling honey-flavoured whiskey in the U.S. Like the initial spot that launched the brand, this one also features King Bee, only this time with an unstoppable force of CG bees (fans) who follow […]
Big can, big flavor, big news … what else would you expect when one of pro-basketball’s biggest stars (literally and otherwise) Shaquille O’Neal gets his own soda namesake – Soda Shaq. 7-Eleven announces the national rollout of AriZona Beverages‘ new, all-natural line of cream sodas, now chilling at participating 7-Eleven stores nationwide. Appropriately, the country’s largest […]
Sbarro announced that it has expanded its partnership agreement with White Planet Restaurants (WPR), led by Sriram Rajagopal and Gopal Rajagopalan, to significantly deepen the company’s presence in South India. WPR, which currently operates five Sbarro eateries in India, was named the brand’s South Indian master franchisee with plans to open 35 new eateries throughout […]
In celebration of Jared Fogle’s 15th Anniversary of losing and keeping off more than 200 lbs., Jared will embark upon a new mission: to inspire America with a health-focused webisode series aimed at motivating and inspiring fans around the world. The first episode of the program, entitled Jared’s Journey, features a one-on-one interview with celebrity […]