Biggie’s Crack Toffee announced its best-seller product was recognized as the ideal holiday season candy treat. As recently featured on Oprah’s Favourite Things List of 2016 and as seen on the hit show The View, Biggies Crack Toffee is a unique toffee product unlike any other in the market due to its indescribable crackling thin […]
Air France will give Montreal residents the chance to have gastronomic menus signed by Joël Robuchon delivered to their home. At the head of the Servair Culinary Studio since 2009, the world’s most starred chef will offer a gastronomic menu comprising: Starter – Osetra caviar on a surprise aniseed-infused coral gelée Main dish – Duck […]
FCB Seoul has created a new film for Mondelez / Dong Suh Foods Corp. utilising the Autonomous Sensory Meridian Response (ASMR) sound design technique to launch Ritz Crackers in South Korea. ASMR refers to a physical sensation characterised by a pleasurable tingling sensation on the skin that typically begins on the scalp and moves down […]
Cadbury is joining forces with content studio Yahoo Storytellers to launch a content marketing campaign across Yahoo and Tumblr on 1st December to drive digital engagement for its #Cadvent Christmas campaign. Cadbury’s #Cadvent campaign, which returns for a second year, will lead with TV and digital via an exclusive partnership with Yahoo and Tumblr. The […]
J. Walter Thompson Vietnam bagged a gold and a silver at the Transform Awards Asia Pacific in Hong Kong, the only agency from Vietnam this year to make the shortlist and win. This year’s Transform Awards Asia Pacific was held recently in Hong Kong. Transform awards recognize the best practice in global brand development work, with categories […]
KFC has taken aim at the decline of split-screen video gaming in a social campaign, created by BBH Live, that brought gaming and grime stars together to play games on a specially constructed couch. BBH Live, the creative and data-driven social content unit of Bartle Bogle Hegarty, carried out a social listening project and identified […]
The festive season has always been a time for reunion, where friends and family come together to connect and bond with the ones who matter. While many Singaporeans look forward to the Christmas and New Year celebrations, some choose to spend the festive period away from home, taking advantage of the longer holiday break, with […]
Pernod Ricard is catering to consumers’ predilection for being accomodating hosts over the Christmas period with a chatbot bartender that will help drinkers create cocktails from home. The Cocktail Coach offers an array of helpful tools such as recipes, facts and mixing instructions for consumers looking to get creative with their drinks when hosting throughout […]
Deliveroo, the on-demand delivery service, is letting Londoners celebrate the holiday season in style with Veuve Clicquot. From December 2, champagne-lovers across the capital will be able to order bottles of bubbly to their office or home in just 20 minutes. From office workers looking to kick-start the Christmas party to friends toasting the year […]
McDonald’s is making an innovative change to China’s fast-food industry. The fast food giant launched its latest ‘Technology, is there for more than you think’ campaign, through a combination of online videos and in-store experience event, that bring McDonald’s latest concept an ‘Experience of The Future’ platform to life. Leo Burnett China, is the lead […]