World seasoning experts Santa Maria has secured two new listings for their herbs and spices range in Sainsbury’s and Morrisons, further to its Tesco relaunch in May 2015. From November, Morrisons will stock eight grinders from Santa Maria’s Extra Fine Selection: Five Peppers, Pure Garlic Seasoning, Tellicherry Black Pepper, Rock Salt, Seafood & Fish Seasoning, […]
Supermarket chain Aldi has confirmed a new minimum price per litre for all of the milk sold in its UK stores. From Monday Aldi will pay 28p per litre to the three dairies it buys milk from, Arla, Muller Wiseman and Graham’s Family Dairy. The move comes after struggling dairy farmers mounted protests from clearing […]
BrandOpus has partnered with long term client Hall & Woodhouse to create Badger Daring Diver, a new addition to the Badger range. As a favourite countryside animal, the mallard featured on the Daring Diver packaging was a natural fit to join the other rural personalities that feature across the Badger portfolio of beers, playing on […]
Consultancy M Worldwide has designed a new bespoke store format for supermarket Morrisons, which is being applied to branches in Surrey, Gateshead and Milton Keynes. The Format Flex design, created by the consultancy alongside Morrisons’ in-house team, intends to create tailored layouts and product ranges for different local areas. It has already been applied to […]
[fvplayer src=”https://www.fabnews.live/wp-content/uploads/2015/01/SmartSwaps-40s-TVC.webm” src1=”https://www.fabnews.live/wp-content/uploads/2015/01/SmartSwaps-40s-TVC.webm” width=”600″ height=”360″] Change4Life, the UK Government’s healthy living drive, has unveiled its traditional January campaign which this year focuses on encouraging parents to reduce the sugar intake of their children by making product swaps. The £2.6m ‘Sugar Swaps’ campaign, created by M&C Saatchi, launches January 5 across TV, radio, digital and outdoor […]
Belgian Abbey beer Leffe, has launched two new variants in the UK, Leffe Ruby and Leffe Nectar, as the brand continues to grow the abbey beer category. Available in 750ml bottles, the two new variants join Leffe’s core range of Blonde and Brune to complement the increased demand for innovative flavours and interesting tastes in […]
Morrisons has unveiled its online grocery store, featuring a virtual bakers, butchers and fishmongers. Deliveries will begin across much of the Midlands on 10 January 2014, with customers to receive a one-hour time slot of when their goods will be delivered. Dalton Philips, chief executive of Morrison, said: “This fresh food offer will be the […]
Morrison’s is reportedly set to push its fresh food offering as a point of difference from the other big four supermarkets when it finally unveils its e-commerce model later this week. The retailer is the last of the Big Four supermarkets – Tesco, Asda, Sainsbury’s and Morrison’s – to launch an e-commerce operation. Its delivery […]
Elmwood has created new designs for Morrisons’ own-brand wine ranges, aiming ‘to transform the supermarket in to a true wine destination’. Elmwood has previously worked with Morrisons on projects including packaging for the Just for Kids readymeals range, branding the Little Big baby range and creating the identity for the Market Street offer. The project […]
Morrisons is hoping to steal a march on its rivals in the run-up to Christmas with a new marketing campaign aimed at boosting customer loyalty in the run-up to the crucial festive trading period. The ads, which are appearing in newspapers and on TV, see the return of the supermarket’s ‘Big Christmas Bonus’ strapline, offering […]