As part of its mission to refresh the world and inspire moments of optimism and happiness, Coca-Cola presents a campaign to raise awareness of prejudices and invite people to take an extra second in order to be able to overcome them. With the aim of spreading a message of optimism in the societies where it […]
In a first-of-its-kind, Pepsi is creating and producing a short film that will include footage from UrtheCast – the world’s first full-color Ultra High-Definition video system located aboard the International Space Station (ISS), feature Pepsi consumers from around the world and leverage the creative and artistic direction of eight-time Grammy award winning entertainer Usher. As part of […]
Since 1972, Snapple has been made with the best stuff on Earth, winning the hearts and taste buds of consumers through its wide variety of refreshing and unique flavors. Born in Brooklyn, the brand has won a special place in the hearts of New Yorkers, and this year Snapple rallied its hometown fans to share […]
BrandOpus has partnered with the world’s leading premium tea company, Twinings, to create the Large-Leaf Discovery Collection for international markets. Created by the passion and flair of the Twinings Master Blenders, the collection consists of 14 new and unique blends designed to take tea lovers on a journey of discovery to experience new superior large-leaf […]
On 11 April in St. Laurent, Quebec, unsuspecting customers visiting a Tim Hortons outlet were treated to an unusual and eerie spectacle. A man erupted in hysterical shouts after realizing that his girlfriend was hovering inches off her chair. The prank, not the first pulled by the Canadian coffee chain, was made possible with the […]
Parenting is a complicated business. Sorting out hectic schedules, balancing careers and family, all while dealing with mounting pressure from social media for the perfect “post” can obscure the joy found in simple family interactions. In its “Doin’ Good” social campaign (#doingood), Minute Maid will remind parents of all the wonderful things – big and […]
Belvoir Fruit Farms has launched a range of fresh new sensational summer drinks which are available now: Elderflower & Rose Cordial; Mango & Peach Cordial; Mango & Peach Pressé and Summer Fruits Pressé. As with all Belvoir’s drinks, the new summer collection is hand made on the family farm using only real pressed fruit juices and […]
Highland Spring, one of the UK’s leading bottled water brand, has invested £1.6m in a new integrated marketing and sponsorship campaign designed to help families get active and enjoy tennis. Building on the brand’s ‘Full of the Joys’ positioning and its role as the official bottled water of the Lawn Tennis Association (LTA), the Highland […]
Mars Drinks, a 100 percent workplace-dedicated segment of Mars, Incorporated, has entered an agreement with Taylors of Harrogate, to bring the Taylors premium coffee and tea varieties to offices throughout the United Kingdom. Taylors Yorkshire Tea and Rich Italian coffee are now available as part of Mars Drinks’ workplace beverage portfolio in addition to Flavia […]
BrandOpus has worked with long-term client Twinings to redesign their range of classic blends and Earl Greys, as the brand continues to win by engaging consumers with it’s premium teas for every day. In the UK and internationally, Twinings is synonymous with tea, launching popular favourites such as English Breakfast and Earl Grey tea which […]