Bud Light and MillerCoors #Corntroversey Continues with Thespian ‘Dilly Dilly’ Oscar’s Spot

Bud Light and MillerCoors #Corntroversey Continues with Thespian ‘Dilly Dilly’ Oscar’s Spot

After using its bumper buy of Super Bowl spots to launch its #corntroversy ‘ingredient transparency’ campaign, Bud Light is once again using a very public window – the Oscars ad break – to shame MillerCoors over its use of ‘corn syrup’ as part of the brewing process. The public spat began at 2019’s Super Bowl […]

Michelob Ultra Goes Wild with Oscars Sunday Spot by FCB Chicago

Michelob Ultra Goes Wild with Oscars Sunday Spot by FCB Chicago

Michelob Ultra Pure Gold is unveiling a new ad during the Oscars pre-show. Inspired by the fitness trend known as Animal Flow, the cinematic-style spot – ‘Call From Nature’ – documents a group of urbanites as they escape their everyday routines and return to a natural place where they can enjoy beer in its pure, […]

Ferrero is Using the Oscars to Introduce Kinder Joy to America

Ferrero is Using the Oscars to Introduce Kinder Joy to America

A two-in-one treat that is sure to surprise and delight! pic.twitter.com/7lxguCRWA4 — Kinder (@kinderus) March 5, 2018 If you’re going to mimic theatrical trailer tropes like “In a World…” as part of your marketing campaign you might as well do so during the Oscars. Ferrero did just that, positioning its Kinder Joy product — a chocolate […]

A Single Walmart Receipt Leads to Three Minute Long Films from Hollywood Elite

A Single Walmart Receipt Leads to Three Minute Long Films from Hollywood Elite

During the 89th Academy Awards, Walmart premiered three films made by Hollywood directors Antoine Fuqua, Marc Forster (Tool of North America) and filmmaking partners Seth Rogen & Evan Goldberg. Walmart and creative agency Saatchi & Saatchi New York challenged these directors to each make a one-minute film based on the six items of a single […]

Piper-Heidsieck Returns to the Oscars with Limited Edition Magnums

Piper-Heidsieck Returns to the Oscars with Limited Edition Magnums

On the heels of the 89th Oscars Nominations Announcement, Piper-Heidsieck, the revered French Champagne house known worldwide for its red and gold label, announced its return to the red carpet as the sole Champagne to be served during the 2017 Academy Awards season. “On behalf of Piper-Heidsieck, I want to congratulate all the nominees for this […]

Leo Burnett Helps McDonald’s Give Its Own Oscar Acceptance Speech

Leo Burnett Helps McDonald’s Give Its Own Oscar Acceptance Speech

McDonald’s is thanking all the people who make all-day breakfast possible in a spot by Leo Burnett in Chicago, which aired during the Oscars. The ad, “Good Morning Oscars,” celebrates everyone who works to whip up McDonald’s hash browns, Egg McMuffins and pancakes. The voiceover points out that the officially allotted time for an Oscars acceptance […]

Oscar’s Set For Relaunch Following New Décor & Private Function Room

Oscar’s Set For Relaunch Following New Décor & Private Function Room

Oscar’s lounge and kitchen in Nottinghamshire is set to relaunch to celebrate the venue’s sumptuous new décor and exciting new private function space, the Garden Suite. The new-look bar and restaurant, which is nestled in the village of Calverton, will welcome guests on the 12 November to enjoy the venue’s recently refurbished gastro-bar and restaurant […]

Pizza Hut Gears Up For Hollywood’s Biggest Night

Pizza Hut Gears Up For Hollywood’s Biggest Night

The 2015 Academy Awards, hollywood’s biggest night is usually filled with a lot of pomp and circumstance, red carpets, long dresses and acceptance speeches. But last year, an unexpected star took center stage, equally pleasing both the winners and the runners up. That star? Pizza. A Hollywood first, pizza was dished out to some lucky […]

Diageo Luxury Brands Again Star at the Bar on Oscar Night

Diageo Luxury Brands Again Star at the Bar on Oscar Night

Diageo is proud to announce that it will once again feature top luxury brands including Sterling Vineyards wines, Johnnie Walker, Haig Club Mortlach, Talisker Scotch whiskies and Ketel One vodka at this year’s Academy of Motion Picture Arts and Sciences’ Governors Ball. The Governors Ball is the official party following the 87th Oscars that will […]